As Christmas and New Year approach, the age-old tradition of gift-giving comes alive once again. From toys to tech gadgets, gifts have always reflected the trends, culture, and lifestyle of their time. Today, modern retail and online shopping have revolutionised the way we buy and receive presents. Even online casinos now offer special Christmas bonuses for playing at European casinos. But what about gifts from the past? What have been the most popular presents throughout history?
Ancient fifts
The tradition of exchanging gifts during the winter holidays dates back thousands of years. In ancient Rome, people celebrated Saturnalia, a festival honouring Saturn, the god of agriculture. Gifts like candles, fruits, and pottery were exchanged as symbols of light.
In early Christian history, the Magi—better known as the Three Wise Men—brought gold, frankincense, and myrrh to baby Jesus. These gifts were symbolic: gold represented wealth, frankincense symbolised divinity, and myrrh was linked to healing. Even today, these offerings inspire thoughtful and symbolic gifting during Christmas.
Victorian era
Christmas as we know it was shaped during the Victorian era in the 19th century. Queen Victoria and Prince Albert popularised the Christmas tree in Britain, and along with it came the tradition of placing gifts beneath its branches.
During this time, handmade gifts were common. Items like embroidered handkerchiefs, knitted scarves, and homemade sweets were cherished presents. However, with the rise of industrialisation, mass-produced toys like wooden trains, dollhouses, and spinning tops became hugely popular among children. Books were also a frequent gift, with Charles Dickens’ A Christmas Carol becoming a seasonal favourite.
The early 20th century
The early 20th century, marked by the Great Depression and two world wars, saw a shift towards practical and affordable gifts. Families often exchanged socks, gloves, or home-baked goods. Handmade gifts remained popular, as they were both personal and economical.
By the 1950s, the post-war economic boom brought prosperity back to many households. This period introduced iconic gifts like Barbie dolls, board games, and toy trains. Toasters and vacuum cleaners, also became sought-after presents.
The tech revolution (1980 – 1990)
The 1980s and 1990s saw a major shift in gifting trends, driven by advances in technology. Video game consoles like the Nintendo Entertainment System and Sega Genesis were the ultimate presents for children and teens. Rubik’s Cubes, Walkmans, and Tamagotchis also became must-have items..
During this era, toys tied to popular movies and TV shows were in high demand. Star Wars figures, Teenage Mutant Ninja Turtles, and Beanie Babies were collected and treasured by kids across the globe. The rise of shopping malls also made holiday shopping more convenient and exciting.
The age of e-commerce
Today, online shopping has made buying gifts super easy. Amazon and eBay let you find and order presents without leaving your house. You can even get same-day delivery and gift-wrapping, which makes holiday planning much simpler.
Tech gadgets are some of the most popular gifts now. Smartphones, tablets, and smartwatches are common under the Christmas tree. For kids, toys like LEGO sets, action figures, and fun games are still favourites. Personalised gifts, like custom mugs, photo books, or engraved jewellery, are also popular because they let you make presents feel extra special.
Timeless classics: gifts that never go out of atyle
Some gifts have stood the test of time and remain popular across generations:
- Books: From Victorian classics to modern bestsellers, books are a timeless gift that never loses its charm.
- Toys: Dolls, cars, and building blocks continue to bring joy to children everywhere.
- Clothing: Warm jumpers, scarves, and socks have always been a festive staple.
- Jewellery: Still remains a cherished gift.
- Sweets and Treats: Boxes of chocolates, fruit baskets, and homemade cookies. Who doesn’t like them?
Unique gift trends over the years
While some gifts have stayed consistent, others reflect the changing times and trends.
- 1960s: Space-themed toys inspired by the Space Race.
- 1970s: Polaroid cameras and vinyl records.
- 1990s: Furbies and Pokémon cards.
- 2000s: iPods, DVDs, and gaming consoles like PlayStation and Xbox.
- 2020s: Subscription boxes, virtual reality headsets, and eco-friendly products.
The most popular gifts of the 21st century
In recent years, the rise of technology and environmental awareness has shaped gifting trends. Sustainable gifts like reusable water bottles, eco-friendly clothing, and solar-powered gadgets are in demand. Travel vouchers, spa days, or cooking classes, have also gained popularity.
Gift cards are now a go-to option for those unsure of what to buy. They offer flexibility and allow recipients to choose what they truly want. Meanwhile, the rise of digital goods—like streaming subscriptions and e-books—has added a new dimension to gift-giving.
The joy of giving and receiving
Despite changes in trends and technology, the spirit of gift-giving remains the same. Whether it’s a carefully chosen present or a simple token of love, gifts are a way to show appreciation and bring joy to others. They connect us, remind us of shared memories, and make the festive season special.
As the holiday season approaches, take a moment to reflect on the joy of giving—and the timeless tradition that brings people together year after year. Let us know what you’re planning to buy for your friends and family. Do you have any unique traditions in your family? Share them with us! If we receive enough stories, you might see another article about Christmas and New Year gifts.
What people might gift each other at the end of the 21st century
Imagine gifting a loved one a subscription to a personalised health program that monitors their body in real-time, providing instant feedback and suggestions for better living.
There could also be genetic treatments or enhancements as gifts. For example, a voucher for a therapy that strengthens immunity, slows ageing, or enhances physical or cognitive abilities might become a cherished present.
Or how about a robotic companion? These companions could be personalised to suit the recipient’s preferences, from a robot that helps with household chores to one that provides emotional support or companionship.
For children, robotic pets could replace traditional stuffed animals, offering interactive and educational play. These intelligent companions might be cherished gifts that grow and adapt alongside their owners.
How do you like this kind of future?



