UK payments startup yetipay today announced that it has raised £3.5 million to continue the expansion of its all-in-one payments platform and introduce new products to its growing base of independent and enterprise hospitality and retail customers, including Brewdog, Pho, Grasso Soho, Kütchenhaus and Zenith.
yetipay has agreed a debt facility up to £1.75 million with re:cap, the Berlin-based fintech behind the Capital Operating System (Capital OS) – becoming the first UK business to benefit from re:cap’s €125M facility provided by HSBC Innovation Banking and Avellinia Capital, launched last week.
yetipay has concurrently raised £1.7 million equity from super angel investors. The company’s high-profile angel backers include Paul Statham (Condeco, Thoma Bravo), Mark Blandford (Blandford Family Office), Ben Whitaker (Masabi), Lloyd Amsdon (Watchfinder), Christian Riener (PCP Capital) and Simon Squibb (HelpBnk).
“We focused on raising the minimum amount required and selecting investors that bring valuable deep payments industry experience, combined with innovative non-dilutive funding from re:cap,” said Oliver Pugh, founder of yetipay. “We are in a David vs Goliath battle with our larger competitors, where their massive OPEX commitments present a significant opportunity for our nimble, innovative and customer-centric approach. We’ve stayed lean, raised capital in a sustainable non-dilutive way, and delivered products that offer real benefits – there’s more to come in 2025.”
yetipay is the first UK company to be backed by Berlin’s re:cap, and this raise highlights the growing momentum behind alternative funding models across Europe’s SaaS and fintech ecosystems. yetipay has £4.7 million in ARR and is currently processing £450 million per year in transactions. The latest round brings yetipay’s total funding to £6.6 million raised.
“We’re thrilled to back yetipay as our first customer in the UK,” says Christian Luecke, chief commercial officer at re:cap. “Their ability to generate significant traction with a lean, focused team – while delivering a very sticky product to a clearly defined market – makes them an exceptional partner and an exciting company to work with.”
The yetipay platform simplifies payments for businesses, offering reliable tools that make paying quick and simple for customers while also saving businesses time and money so that they can focus on their core work. The company’s suite of innovative tools is continually evolving, adding new features and functionality.
The yetipay goal is to compete with the biggest players in transaction volume while keeping operations lean. Headquartered in David Bowie’s former Soho studio, the 26-person team has built an innovative payments platform that offers features typically found only in much larger players.
