Victoria Leeds, which is owned and operated by Redical, has launched its first-ever Fashion Week, showcasing its continual commitment in creating an enhanced customer experience and engaging with its affluent catchment area. Kickstarting the occasion, Victoria Leeds hosted a sold-out catwalk show at Victoria Quarter, with over 200 people in attendance and a further 12,000 viewers streaming live. The opening fashion show on Thursday 6 June, showcased the latest styles from luxury brands and quality high-street retailers, reaffirming the destination’s position as the leading, premium retail destination in Leeds.
Fashion show highlights
The opening night featured a runway presentation of Spring/Summer 2024 (SS24) trends, drawing inspiration from celebrated designers. Sicilian Summer from Harvey Nichols opened the show followed by various scenes, from Coastal Classics and red-themed Rosso, to Western Rebel and Noir featuring sparkling Boodles jewels.
The show opened with a performance by a mirror ball contortionist, setting a glittering tone for the evening. A mix of musical talents provided the soundtrack to the evening, including an electric violinist styled by Vivienne Westwood and a showstopping performance from a Gospel Choir to close the show, creating an immersive experience that blended fashion with entertainment. After the runway show, guests headed to the Harvey Nichols Fourth Floor Brasserie for an exclusive afterparty.
Shop the looks campaign
Throughout Victoria Leeds Fashion Week, the centre’s “Shop the Looks” campaign across social media will feature all the items in the show, making it simple for shoppers to recreate the styles on display. Many participating brands including John Lewis, Sweaty Betty, GANT and Daniella Draper are offering exclusive deals on fashion and beauty, making it the perfect opportunity to refresh collections with the latest trends.
Fashion for good: Smart Works pop-up
Highlighting the charitable spirit of the event, all profits from the fashion show, which currently stand at £2,000, are being donated to Smart Works, a UK-based charity dedicated to empowering women through secure employment and support. From 14th to 16th June, Smart Works will host a pop-up shop in Victoria Gate, featuring clothes from many favourite brands. Proceeds from the pop-up will directly benefit the charity, helping women build confidence and change their lives through employment opportunities.
