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Viral Mini Choc Egg car air fresheners make a comeback this Easter

by Fiona Briggs
March 14, 2026
in Products
Reading Time: 2 mins read

Mini Choc Egg car air freshenersThe countdown to Easter has begun, and shelves are brimming with everyone’s favourite chocolate delicacy: Mini Choc Eggs. Carfume is getting in on the action by bringing back its limited-edition best-seller.

The world’s leading luxury car air freshener brand hopes to make everyone’s Spring sweeter with the return of its viral sensation, Mini Choc Eggs Car Air Fresheners. Known for filling cars with customers’ favourite perfumes and colognes, Carfume is adding a sugary scent for Easter to its usual range.

The seasonal release is available online and in Halfords until stocks last.

Drivers can choose from the car air freshener, the “Surge” spray can, or the bundle, which includes both. Each order comes with a complimentary bag of Mini Choc Eggs for customers to enjoy.

Sean Mallon, owner of Carfume, said: “This Easter, we are thrilled to be bringing back our limited-edition Mini Choc Egg Air Fresheners. The scent is always a customer favourite and is only available once a year. It is a joy to embrace the season and swap our classic scents for something fun.”

Carfume’s car air fresheners deliver long-lasting diffusion in a range of signature scents. The fragrance lasts on average between four and six weeks, offering drivers great value for money. Some of the brand’s most popular scents include Savage, inspired by Sauvage, Dark Opium, inspired by Black Opium and Alien Spirit, inspired by Alien.

The limited-edition launch follows Carfume’s impressive growth in the UK market, securing listings in national stores such as Halfords, The Range, Asda, B&M and many more.

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