Be spellbound by scent and weave a touch of magic into your morning routine. Eco-friendly personal care brand Wild has collaborated with Warner Bros. Global Consumer Products to launch a Limited-Edition Harry Potter inspired Collection, bringing the iconic design of Hogwarts Houses to Wild’s refillable personal care range.
Inspired by Gryffindor, Slytherin, Ravenclaw and Hufflepuff, the collection features four custom refillable cases designed to let fans bring a little House pride to their everyday routine.
Available across Wild’s Natural Deodorant, Roll-On Antiperspirant, Body Wash and Lip Balm ranges, each House design can be paired with a selection of specially created fragrances, combining the world of Harry Potter with Wild’s playful approach to refillable personal care.
Charlie Bowes-Lyon, co-founder of Wild, says: “I was 7 days younger than Harry when the first movie hit the big screens and the magic of the story captured my imagination in ways I hadn’t yet experienced. The creativity and world building inspired my whole generation, and it has always been my dream to capture that special essence of Harry Potter marrying it with our Wild world to bring fun, imagination and a little magic to bathrooms everywhere.”
The Collection
Whether sticking to your House or going on a scent adventure across the range, the collection features distinct fragrance profiles:
Gryffindor (Brave & Bold):
Deodorant & Body Wash: Warm Amber, Myrrh, and Firewood
Lip Balm: Fierce Pomegranate, Redcurrant, and Vanilla
Slytherin (Smooth & Sophisticated):
Deodorant & Body Wash: Crisp Air and Fresh Rain
Lip Balm: Mint, Green Tea, and Dark Chocolate
Ravenclaw (Smart & Clean):
Deodorant & Body Wash: White Musk, Lotus Flower, and Frankincense
Lip Balm: Blueberry, Vanilla, and White Musk
Hufflepuff (Sweet & Fresh):
Deodorant & Body Wash: Pear, Toasted Almond, and Rich Honey
Lip Balm: Pear, Toasted Almond, and Honey
Available Formats & Gifting
Refillable House Cases: Deodorant, Roll-On Antiperspirant, Body Wash, and Lip Balm.
Limited Edition Gift Sets: Featuring House Body Care sets and the ‘Chocolate Frog’ Mini Deodorant Gift Set (containing four mini deodorants across all Houses).
Availability & Pricing
The Wild x Harry Potter Collection launches globally on 17th November 2026 directly from wearewild.com across the UK, US, EU, and Australia. Selected items and gift sets will also roll out to major retail partners, including Boots and Sainsbury’s in the UK, Target and Walmart in the US, and DM in Europe.
DTC Pricing: Starter Packs (Case + Refill) start from £16.00 RRP Lip Balms & Gift Sets: Full pricing tiers available upon request.
