DIRTEA, creator of the purest and most potent functional mushroom products on the market, continues to break barriers as it takes functional mushrooms mainstream, announcing its latest stockist, Ocado.
From 6th October 2023, Ocado, the UK’s leading independent online grocery retailer will expand their offering to include DIRTEA’s Mushroom Coffee Super Blend and three of DIRTEA’s pure mushroom powders, DIRTEA Chaga, DIRTEA Reishi, and DIRTEA Lion’s Mane.
“We’re delighted to have Ocado on board as a DIRTEA stockist,” says Andrew Salter, co-founder of DIRTEA. “Since launching in 2021, we’ve been on a mission to showcase the power of functional mushrooms to health-conscious consumers and working with an industry leader like Ocado will help to make our iconic range even more accessible. As a brand we are passionate about empowering people to take control of their health and we look forward to enabling Ocado customers to discover the tangible benefits the DIRTEA range offers, as well as giving our existing customer base another leading retailer to purchase from.”
“We’re so excited to have launched DIRTEA on Ocado” says Ellie Jackson, buying manager for hot beverages of Ocado. “With the continuing rise of the functional mushrooms trend, it felt only right to get DIRTEA on board. We know it is a brand that our customers have been asking for and are thrilled that both our customers and existing DIRTEA customers can now shop the range on our site.”
Spearheading the global ‘mushroom movement’, DIRTEA is renowned for a superior product range which is purely extracted from the fruiting body of the mushroom, 100% organic, and Vegan. As the number one functional mushroom brand online, and the UK’s leading Mushroom Tea, Coffee, Hot Chocolate and Super Blend offering, the DIRTEA range incorporates some of the world’s most scientifically researched functional mushrooms, offering transformative health and wellbeing benefits.
