As The Championships return, evian® marks its 200 Years Young milestone by teaming up with a new wave of UK artists to release a limited collection of custom bottle bags – turning hydration on the go into one of the season’s most collectable accessories.
Building on evian®’s long-standing connection to tennis, the collection brings a playful, creative energy to SW19. At the centre of the drop is a handpicked lineup of creative talent – Ed Curtis, Hattie Stewart and Diana Al Shammari.
Each artist created their own unique design, resulting in three standout variations that reimagine evian®’s 200 Years Young spirit in a way that feels both functional and fashion-forward, brought to life through recognisable motifs inspired by evian, summer celebrations and the world of Wimbledon.
The bags will drop on 23rd June, just ahead of Wimbledon, – a tournament evian® has partnered with for the past eighteen years. Tapping into the cultural significance of The Championships, the collection features a signature puffer silhouette – a soft, sculptural design inspired by evian®’s Alpine origins and created to keep bottles cool on the go.
Rachael Hann, business unit director at evian®, said: “For over 200 years, evian® has championed a youthful spirit rooted in innovation, culture and sport, with Wimbledon playing a defining role in our story each summer since becoming Official Water of The Championships in 2008. Bringing these worlds together felt like a natural way to celebrate 200 years of heritage in a way that feels fresh, modern and relevant to a new generation. These bags strike that balance perfectly – blending style and functionality in a way that feels as at home beyond the grounds of Wimbledon as it does courtside.
Released in a limited run of just 200 pieces, the drop will be available via at evian.co.uk/200 online on the 23rd June, where consumers can register to join the exclusive waitlist for the chance to secure this must have accessory. *T&Cs apply, visit evian.co.uk/200.
