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Home Retail News Retailer News

Argos extends luxury beauty range with the coveted Dyson Airwrap

by Fiona Briggs
April 12, 2023
in Retailer News
Reading Time: 2 mins read

Argos is pleased to announce the coveted Dyson Airwrap multi-styler is now available to buy at Argos.co.uk and in-store priced at £480.00.

The popular product, which is now on sale at Argos for £480, could save customers around £1,716 a year when comparing to a weekly professional salon blow dry, whilst still achieving that salon perfect look. In just three and a half months, customers would have made their money back when compared with a session in the hairdresser’s chair once a week.

Customer demand for the Dyson Airwrap multi-styler is high, and shows no signs of slowing down, with #dysonairwrap receiving 4.1B views on TikTok and being tagged in over 200K posts on Instagram**.

Matt Leeser, Trading Director at Argos said: “We are constantly reviewing our range to ensure we are offering customers quality products from their most-wanted brands. We’re delighted to offer the Dyson Airwrap and it’s great to see the savings that customers can make in the long term thanks to the unique innovation and quality behind this iconic hair tool.”

Anne Wingfield, managing director GB&I at Dyson, added: “The Dyson Airwrap receives 700,000 organic searches across the web each month. Argos has always ranked highly in those searches, with 9,000 customers looking for it on the website since January. As such, we are excited to bring the Airwrap to the Argos customer.”

Customers that want to spread the cost of the Dyson Airwrap over time can take advantage of the Argos Card, which offers flexible payment plans that give them longer to pay. For those that cannot wait for their salon styled hair any longer, orders placed before 5pm can be delivered by 10pm the same day, with Fast Track delivery.

Just in time for Spring, the Dyson Airwrap Complete Multi Styler (193/8982) and Dyson Airwrap Complete Long Hair Multi Styler (193/8975) are now available.

Powered by the Dyson digital motor V9, which is powerful enough to produce the air pressure that creates the Coanda effect. Intelligent heat control measures airflow temperature over 40 times a second, controlling the heating element to keep the temperature under 150 degrees Celsius, preventing heat damage. For those looking to get different looks, there are 3 precise airflow speeds, to suit styling and 3 precise heat settings, with a cold shot function able to deactivate the heating element to set the hairstyle.

Customers can order the Dyson Airwrap to their homes through Argos.co.uk, or order for collection at just under 2,000 Argos stores and collection points inside Sainsbury’s locations.

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