Asian food brand, KellyDeli, the owners of fresh sushi brand Sushi Daily, is launching a brand new multi-concept food offer, ‘Kelly’s Market’, in partnership with Tesco.
On a mission to bring joy and flavours from all over the world to consumers in the UK, the five food concepts, CKN + BAO, Dos Mexicanas, BamTuk, My Little Dim Sum and Little Moons ice cream mochi will elevate grab-and-go food by providing high quality hot and cold dishes for consumers, who can conveniently shop the concepts in their local supermarket.
The concept will launch with over 60 menu options, including 21 vegan dishes, from Korean to Mexican to Asian street food – and all will be prepared on-site by expertly trained chefs each day. From dim sum starting at £2.95 to loaded nachos (£5.95), chicken and waffles (£7.26) and hirata bao buns (£4.55), Kelly’s Market aims to bring wildly vibrant cuisines, exotic adventures and satisfying soul food to consumers. The first Kelly’s Market will open in Wokingham Tesco on Wednesday 29th March, and a further nine pilot stores will follow suit in 2023.
Managing director of KellyDeli UK, Ian Roberts, says: “We’re proud to partner with the UK’s biggest retailer, Tesco, to launch Kelly’s Market, pushing the boundaries of hot serve food in-store and bringing a choice of world cuisine to consumers through multiple channels”.
Consumers will be able to purchase hot or cold food-to-go in-store at select UK Tesco supermarkets, as well as via Click & Collect and delivery aggregators.
