Castore, the leading performance sportswear brand and global supplier of sports apparel, today announces a landmark partnership with BWT Alpine Formula One Team, marking a significant expansion of Castore’s presence in the elite motorsport sector and building on recent success.
Under the terms of the multi-year partnership, Castore will become the Official Team Kit Partner of the BWT Alpine F1 Team and will produce Official Alpine driver collection products as part of the deal.
Castore will produce official on and off-track apparel for BWT Alpine Formula One Team, the Alpine Academy, and Alpine Sim Racing. Castore will also produce replica teamwear, as well as dedicated fanwear. Castore will manage and operate the official Alpine Racing retail website.
Tom Beahon, co-founder and Co-CEO of Castore, said: “This partnership with BWT Alpine Formula One Team is an incredibly exciting development for Castore. F1 is a huge growth sport globally, and a big focus area for Castore – we love that our offer in the space brings fans closer to the action. We’re really looking forward to seeing Castore’s wings represented in a competitive environment next season.”
David Warren, global marketing director at BWT Alpine Formula One Team, said: “We are very pleased to announce our exciting new partnership with Castore, which will enable us to elevate our teamwear, as well as improving the overall product offering we have available for dedicated fans of the team who represent us watching at home and at the race circuits we visit around the world. We look forward to working closely together with Castore to create exciting and unique ranges of clothing that will be available to our fans worldwide and we can’t wait to see them supporting us in our colours throughout the season.”
