The Home of Artisan Fine Foods and Royal Warrant Holder, DukesHill has signed its first ever major retail deal with Ocado, for the world’s largest dedicated online supermarket to stock the artisan brand’s full range of traditionally dry cured bacon.
DukesHill bacon is traditionally dry-cured by hand with a mixture of salt and unrefined brown sugar. The flitches of bacon are rubbed with salt and sugar every day for five days, before being hung to dry naturally in DukesHill’s drying rooms for a minimum of three days. As a result, the meat becomes darker and firmer as the meat cures and dries, resulting in the most delicious bacon.
DukesHill only uses high-welfare British Pork and works closely with its suppliers and farmers to ensure that its pigs live happy lives.
The brand doesn’t add any water when they make their bacon, meaning there will be no water (or ‘white goo’) waiting to come out when cooked and no shrinkage.
Mark Gallagher, CEO, DukesHill, said: “We are delighted to be partnering with Ocado for DukesHill’s first listing ever in a major retailer and it represents an exciting new phase of growth for our brand. Given Ocado’s strong focus on customer service and its vast range of quality products, we felt that it would be a perfect fit, with many shared customers already. It felt like a natural step to introduce our dry cured bacon, given our heritage and continued commitment to championing truly artisan products.”
Maddy Knight, Bacon & Pork Buyer at Ocado Retail said: “DukesHill’s artisan approach to producing its premium dry cured bacon range makes it the ideal addition to our offering at Ocado. Their uncompromising focus on quality is demonstrated by only using high welfare pork from outdoor bred pigs and exemplified by their traditional process of dry curing by hand each day with a wonderful blend of salt and brown sugar. We expect it to be a very popular brand with our bacon buyers and are very pleased to have them onboard.”
DukesHill was founded nearly forty years ago with a dedicated passion for delivering the finest traditionally cured hams to the nation’s tables – its award-winning hams are cured the “old-fashioned” way with a masterful focus on flavour and texture.
Today, DukesHill produces and supplies a wonderful array of top-quality cured and fresh meats, smoked fish, artisan chocolates and cheeses, handmade puddings, luxury hampers and much more – whilst maintaining its founding principles of traditionally crafting fine foods and working in partnership with British farmers and producers.
Range (All cost £7):
- Unsmoked Dry Cured Streaky Bacon (350g)
- Unsmoked Dry Cured Back Bacon (300g)
- Smoked Dry Cured Streaky Bacon (350g)
- Smoked Dry Cured Back Bacon (300g)
- Old-Fashioned Rind-On Middle Bacon (300g)
