: Chocolate fans are in for a cocoa powered treat as Hotel Chocolat, the luxury cacao grower and chocolatier, announces the opening of its latest concept store located in High Wycombe, Eden Shopping Centre.
Opening on 25th August, this new location will be home to the beloved Velvetiser Café, serving the iconic VelvetisedTM drinking chocolate alongside other hot drinks. Guests can explore a wide range of customizable combinations, choosing from 18 different Velvetised flavours served hot, over ice, or as a Choc Shake. The drinks can be tailored with dairy milk or plant-based alternatives, along with an array of delicious toppings for that perfect personal touch.
The space occupies a prominent 2,902 sq ft unit and offers a welcoming space for 34 guests allowing the local community to sit in, relax and enjoy their time while browsing a select range of Hotel Chocolat’s renowned selection of premium chocolates. Opening hours for the new store: Monday – Saturday 9.30am – 6pm and Sunday 11am – 5pm.
The team can also help customers find their chocolate ‘Love Match’ based on their preferred flavour profiles including smooth pralines, patisserie-inspired flavours or something tipsy which packs a punch
Commenting on the new store, Hotel Chocolat’s, omnichannel director, Frankie Haynes, said: “We’re thrilled to bring the Hotel Chocolat experience to High Wycombe. Our new Velvetiser Café is designed to offer a relaxing space where people can enjoy our signature drinks and treats at a leisurely pace.”
“The new store marks another step in our expansion, and we’re excited to continue offering more of these delightful, out-of-town experiences across the country in the coming years.”
Also commenting on the new store, Andrew Norton, Eden’s centre director said: “Hotel Chocolat Velvetiser Cafe is a welcomed addition to Eden and High Wycombe. We are increasingly seeing our shoppers wanting to treat themselves, or others, to something special, yet affordable and Hotel Chocolat is a perfect option.
“We can’t wait to sample their luxurious hot chocolates, and we know many of our shoppers are eagerly awaiting their arrival.”
For eager shoppers keen to get a first glimpse of the new store, Hotel Chocolat will be offering surprise and delight moments to customers who purchase on opening day, as well as 20% off the Velvetiser Cafe for VIP.ME members, the chocolatier’s member club, which is free to join.
To find your nearest Hotel Chocolat store and to find our store opening times, please visit:
https://www.hotelchocolat.com/uk/chocolate-shops.
