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Home Retail News Retailer News

JD’s loyalty programme nears one million customers

by Fiona Briggs
May 21, 2024
in Retailer News
Reading Time: 2 mins read

JD is preparing celebrations to welcome its one millionth customer to its fast-growing loyalty programme ‘JD STATUS’, cementing the brand’s unrivalled status in British youth culture.

Offering exclusive perks and rewards every time its users make a purchase in-store, online and via the app, JD STATUS has captivated both new and existing customers with its unmatched loyalty programme, growing close to one million customers in just over six months.

As the countdown unfolds, JD STATUS is preparing to reward its loyal members and entice new enthusiasts with a series of captivating incentives. In a bid to commemorate its one millionth customer milestone, JD STATUS unveils plans for both new and existing members as follows:

Surprise Bonanza for Current Members: Leading up to the grand reveal of the one millionth customer, JD STATUS will surprise 400 existing members with special rewards. One lucky individual per UK store and twenty online shoppers will receive £50 JD Cash in their loyalty wallet – taking a share of a huge £20,000 in JD Cash.

Grand Reward for the one millionth customer: The prestigious title of the one millionth customer comes with a phenomenal prize of £1000 in JD Cash – a celebratory milestone that marks a historic moment for the JD STATUS program.

JD omnichannel strategic projects director, Conrad Edkins, said: “Reaching one million customers with JD STATUS has been an unparalleled journey, symbolising our commitment to enhancing customer experiences and shaping the future of loyalty engagement in the retail industry. The rapid growth of JD STATUS to one million customers underscores that our loyal members are the cornerstone of this remarkable success story for JD.”

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