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Lavazza launches Tales of Italy: a range of modern Italian blends taking coffee drinkers on a journey across Italy

by Fiona Briggs
October 7, 2024
in Products
Reading Time: 3 mins read

Lavazza, the global coffee brand whose history spans almost 130 years, is dedicated to providing high-quality coffee to the most sophisticated coffee-drinkers. Today, Lavazza is launching its latest collection of coffee beans, Tales of Italy, a range of premium quality blends inspired by “Italian coffee destinations”.

The Tales of Italy blends embody Lavazza’s Italian soul by drawing inspiration from three iconic cities – Milan, Venice, and Rome. Achieved thanks to Lavazza’s passion for excellence and commitment to innovation, the new collection perfectly balances Italianity, through nostalgic aromas and a long-lasting taste.

To create the all-new blends, Lavazza used a tailored approach, selecting the finest varieties of beans from across the world. This includes Washed Arabica from Central-South America, Natural Arabica from Brazil, and Washed Robusta from India and Indonesia.

Thanks to a combination of fermented Robusta and Cereja Appasita Brazilian Arabica, Tales of Italy delivers an exotic taste, with sweet vinous notes and the typical “Italian” body with touches of sweetness from honey.

As part of Lavazza’s dedicated foodservice approach, Lavazza will work with its partners to develop the right package tailored to different business needs. Lavazza.com

Lavazza - ProductsGALLERIA: MILANO – A 100% Arabica blend with hints of honey and raisin. 

·       Galleria is a superior quality blend composed of 100% Arabica with Ceraja Apassita sourced from Rainforest Alliance Certified agricultural businesses. 

·       This Arabica variety is known for the ripeness of its coffee cherries, which gives aromatic notes of dried fruit and honey. 

·       Galleria, inspired by Milan, mirrors the sweet and sophisticated tastes of cafés in the heart of the Italian city of fashion.

 

Lavazza - ProductsCANAL GRANDE: VENEZIA – With notes of chocolate and almond.

·       Canal Grande is a meticulously crafted blend of premium coffee beans, toasted to perfection for a taste that captures the full body of traditional Italian coffee.

·       This blend combines natural Arabica from central America, washed Robusta varieties sourced from Asia, and 10% fermented Robusta, capturing all the aromas of the Cafes of Venice and gentle walks along its alleyways.

 

 

TRASTEVERE: ROMA – With hints of dark chocolate and hazelnut and a full Lavazza - Productsbody. 

·       Trastevere is a premium blend of washed and fermented Robusta from Asia and natural Arabica from Central America. 

·       This full-bodied blend contains 10% fermented Robusta which gives the coffee an exotic flavour profile. 

·       Let the notes of dark chocolate and hazelnut in Trastevere transport you to the timeless streets of the Eternal City 

 

To discover the full range of Lavazza products, visit: https://www.lavazza.co.uk/en/business/tales-of-italy-collection

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