Reebok has unveiled its Summer 2026 Men’s Swim Collection, a performance-focused range of swimwear and accessories designed to deliver comfort, versatility, and athletic functionality. Built for training sessions, pool workouts, beach days,...
Read moreDetailspladis, the global snacking company behind some of the UK’s most loved and iconic brands, has extended the beloved Jaffa Cakes into biscuits with the launch of limited-edition McVitie’s Digestives...
Read moreDetailsWith May Bank Holiday extravaganza just around the corner, Asda announces an exciting, new addition to its wine aisles. The electric blue-coloured Echo Falls Blue Raspberry, lands in stores on Saturday 23 May, and has already gone viral on social media. With Brits determined to get their hands on the exciting bottle, and generating...
Read moreDetailsThe owners of DukesHill, the renowned British artisan fine food producer, have acquired the Donald Russell brand. Donald Russell is a long-established premium food business, founded in 1974, and is...
Read moreDetailsHawkstone, the UK’s fastest-growing beer brand, has today announced the launch of its largest-ever advertising campaign. A monumental £3 million integrated project designed to drive unprecedented consumer demand and bolster...
Read moreDetailsLeading plant-based brand, Rude Health, is launching its largest ever integrated marketing campaign, backed by a £1m investment. The 18-month marketing play is the brand’s first since its acquisition by...
Read moreDetailsBrewDog, one of the U.K.’s leading and most recognisable craft beer brands, part of Tilray Brands, Inc. (NASDAQ: TLRY; TSX: TLRY), is launching one of its biggest-ever summer campaigns, transforming...
Read moreDetailsBowmore, Islay’s oldest licensed distillery, and Laphroaig, one of the world’s most distinctive single malts, are set to mark 40 years of Fèis Ìle with highly anticipated limited-edition expressions. Laphroaig...
Read moreDetailsCotswolds-based drinks brand bottlegreen is launching two beautifully crafted, non-alcoholic spritzes inspired by the sun-soaked elegance of the Italian aperitivo. Hugo Spritz has been dubbed the drink of the summer, and...
Read moreDetailsNirvana Brewery, the alcohol-free pioneer, has bolstered its fruit-forward line-up with Hazy Grapefruit Lager (0.3% ABV), which lines up alongside its highly successful Cloudy Lemon Lager. Its launch coincides with...
Read moreDetailsTWIX believes you shouldn’t have to choose between two great things. That’s why the brand is bringing together the unmistakable TWIX experience and the rich taste of hazelnut with the launch of new Twix Hazelnut Flavour. The...
Read moreDetailsWeetabix, the UK’s favourite breakfast cereal, is energising the cereal category and planning to drive further growth this summer with the launch of its latest Summer of Sport campaign. The...
Read moreDetailsJus Rol, the UK’s number one pastry brand, is launching a significant rebrand and category building programme designed to grow shopper reach, increase frequency and expand usage occasions across the...
Read moreDetailsOh My Glaze, the sauce brand co-founded by actor, entrepreneur and I’m A Celebrity winner Adam Thomas, has officially launched into selected Asda stores this week as part of its...
Read moreDetailsNomadic, the convenience food brand, has released a new limited-edition flavour in its popular ‘Clusters’ range, White Chocolate and Strawberry. Joining the Clusters four-strong line-up, the flavour features chunks of...
Read moreDetailsThe Ferrero Group today reveals plans to bring a new Wonka range to market, alongside a new collaboration with Netflix. Ferrero’s research and development teams and creative laboratories have been...
Read moreDetailsPip Organic, is launching its award-winning smoothie range into M&S Food halls this month. Both the Pip Organic Pineapple & Mango Smoothie and the Strawberry, Banana and Purple Carrot Smoothie...
Read moreDetailsCalypso is pleased to announce the successful rollout of the brand’s Europe-led innovation program, with new products launched last month and now available in 50 markets worldwide. This rollout marks...
Read moreDetailsDamm UK, the British arm of Barcelona-based independent family brewer S.A. Damm, and owner of the Estrella Damm brand, has agreed to acquire the Old Speckled Hen family of beer...
Read moreDetailsSpeciality coffee roaster Pact Coffee and major British retailer Waitrose are partnering to launch a new coffee that will fund the expansion of a women-led cooperative in Colombia. ‘Colombia Single...
Read moreDetails