Leeds Corn Exchange, one of Yorkshire’s most iconic architectural landmarks, is celebrating record footfall figures with 670,000 visitors to the transformed retail and leisure destination in 2024, representing a year-on-year increase of 6.8%, and an increase of 23% on pre-pandemic levels (PFM-Intelligence).
These visitor numbers buck the national picture that saw UK high streets experience a 2.2% drop in footfall last year (British Retail Council), giving reasons for optimism for independent attractions that offer original experiences and meet the needs of today’s consumers.
Built in 1863, Leeds Corn Exchange has experienced a renaissance since Yorkshire-based property investment company, Rushbond, acquired the building in 2017. Once a trading hub for corn merchants to buy and sell grain, today Leeds Corn Exchange is a popular beacon of Leeds City Region: a cultural, leisure and retail destination home to more than 30 independent, creative businesses offering everything from fashion and food to hand-crafted homeware and contemporary art.
The transformed Grade I listed building is further animated with a year-round cultural events programme and artists’ commissions. It’s a striking backdrop that has won the hearts of Instagrammers and broadcasters alike, featuring last year in Susan Calman’s television programme, ‘Great British Cities’ and providing the setting for Chancellor of the Exchequer, Rachel Reeves, to launch the independent retailers’ initiative Small Business Saturdays.
Rushbond, specialists in creating contemporary places in heritage settings, have invested in a long-term programme of repairs and renovations of the building and the surrounding public spaces. This, coupled with a curated approach to letting spaces and building a tenant community of independently minded businesses, has helped to put Leeds Corn Exchange on the map, with visitor numbers exceeding major attractions in the region, such as National Railway Museum (630,000, Source: Statista) and Yorkshire Sculpture Park (500,000, Source: YSP).
Jonathan Maud, chairman at Rushbond said: “Leeds Corn Exchange is a one-off, with very special ingredients and it’s wonderful that record numbers are now enjoying all that the building and our community of independent businesses have to offer.
“We are proud custodians of this world-class place which has become a visual icon for Leeds, attracting visitors not only from the city but from all over the UK and internationally. Our work with Leeds City Council and city partners to enhance its unique character whilst creating a modern, authentic experience for visitors, has cemented its place once again at the heart of the visitor economy in the city.”
As towns and cities nationwide grapple with the evolution of the high street, the Corn Exchange’s success suggests that shoppers and visitors are engaging more with diverse destinations where commercial and cultural interests flourish. Leeds’s plans for growth as a visitor destination are set to harness the city’s reputation as a hub for independent retail, creativity, and cultural experiences, aligning with the recently launched Destination Management Plan which outlines its vision of West Yorkshire as “Yorkshire’s cultural and vibrant heart.”
Belinda Eldridge head of Visitor Economy, Inward Investment and International Relations at Leeds City Council, said: “Leeds Corn Exchange is a shining example of how our city’s rich heritage can be reimagined to support a thriving visitor economy. The record footfall figures reflect not only the building’s unique appeal but also the strength of Leeds’ independent retail, cultural, and creative sectors. By fostering an environment where small businesses and cultural experiences can flourish, we are enhancing Leeds’ reputation as a vibrant destination for residents and visitors alike. Through our Destination Management Plan, we are committed to building on this momentum, working with partners like Rushbond to further strengthen Leeds’ position as Yorkshire’s cultural and commercial heart.”
Tracy Brabin, Mayor of West Yorkshire and chair of the region’s Local Visitor Economy Partnership, said: “West Yorkshire is the place to be! It’s fantastic to see the iconic Leeds Corn Exchange bucking the national trend, attracting more visitors and driving growth. We’re on a mission to grow our multibillion-pound visitor economy, and harnessing our region’s strengths is how we’ll achieve it.”
Plans to further enhance Leeds Corn Exchange are underway. Rushbond’s recent renovations include the creation of 10 new retail units on the ground floor piazza which completed late last year. Half of the new units have already been snapped up, with self-care studio, Studio Dawn; stationery shop Fabulous Planning; fashion and homeware brand Space Vintage Leeds; O! Moru Garden and Next Chapter Books now opened.