Moss, the established menswear retailer, has opened the doors to its newest destination store in Birmingham’s iconic Bullring Shopping Centre on Friday 30th May 2025. This latest opening marks another bold step in the brand’s mission to reimagine the way men shop for style – blending expert service, contemporary design, and timeless tailoring.
“Men today don’t just want to look good – they want to feel confident in what they wear,” says Brian Brick, CEO of Moss. “That means clothes that fit well, feel great, and suit their day, wherever that takes them. Our role is to take the stress out of getting dressed – combining style with service that makes the whole experience effortless.”
The Moss flagship store will be 3,000 square feet showcasing an innovative retail concept that combines modern design with timeless elegance. This latest investment is about making a great store even better. A confident step forward that reflects the brand’s commitment to elevated, experience-led retail.
Strategically located in one of the UK’s busiest shopping centres, the new Bullring store brings Moss’s evolved menswear offering to a whole new audience. With a carefully curated layout, sleek interiors, and a modern edit of tailoring and casualwear, the store is designed as a space where confidence and convenience meet.
A new chapter for Moss in Birmingham
The Bullring opening forms part of Moss’s wider strategy to elevate the in-store experience, following on from a successful year of refurbishment and expansion across key UK locations. The investment reflects the brand’s continued growth and dedication to experience-led retail – not just expanding but raising the bar.
Local leadership, personalised style
The new store will be led by Harvey Khuttan, an experienced store manager with a passion for helping customers find their style with ease and confidence.
“Whether someone’s coming in for a wedding suit, something sharp for work, or a relaxed look for the weekend – we’re here to make sure they leave feeling great,” says Khuttan. “The beauty of Moss today is the choice, the quality, and the expert advice that backs it all up. We’re thrilled to bring that to Birmingham.”
Craftsmanship meets convenience
Customers can explore Moss’s full range – from premium Italian-made suits to versatile casualwear – as well as a suite of in-store services including ready-to-wear, hire, and custom-made tailoring. Each experience is supported by trained style experts who understand that menswear isn’t one-size-fits-all.
Partnering with world-class Italian mills like Ferla, Barberis, and E. Thomas, Moss combines heritage craftsmanship with cutting-edge fabrics and thoughtful design, ensuring every piece is both functional and refined.
Now open
The new Moss Birmingham Bullring store offers more than just great clothes – it’s a destination for men who want to dress well without the hassle. Whether you’re new to the brand or a long-time fan, the Bullring location promises a warm welcome, trusted expertise, and a modern menswear experience built around you.
