Myprotein, the UK’s leading sports brand, has today announced the launch of its Lift Seamless collection, strengthening the brand’s women’s activewear portfolio with performance-led styles designed around strength training.The collection combines soft-touch seamless fabrication with targeted design details, flattering silhouettes and bold colourways, with the range designed to support women who lift and provide flexibility, comfort and unrestricted movement during training.
The Lift Seamless collection combines soft-touch, four-way stretch seamless fabrication with sweat-wicking, quick-drying and antimicrobial finishing. Glute-enhancing textures and signature scrunch detailing feature across key styles, designed to separate and enhance the glutes while creating a flattering silhouette.
The launch introduces three new styles: the Lift Bandeau Bra, Lift Seamless Shrug and Lift Body Fit Seamless T-Shirt, expanding the range with additional silhouettes for strength training and beyond.
Designed with a minimal, body-fit silhouette, the Lift Seamless Shrug features a super open back, bolero front, long sleeves and thumbholes. Made from soft-touch seamless fabric, the shrug features sweat-wicking, quick-drying and antimicrobial finishing.
Commenting on the launch, Joseph Duffill, MP Activewear Womenswear Designer, said: “The Lift Seamless collection has been designed specifically with women who lift in mind. Whether it’s for a dedicated strength session, a full-body gym workout, a warm-up or cool-down, we wanted to create pieces that offer the comfort, flexibility and performance.
We’re also seeing the way women wear activewear continue to change, with pieces increasingly moving beyond the gym into everyday life. From travelling to and from the gym and grabbing a coffee after a workout, to layering pieces for the rest of the day, the collection is designed to offer the versatility women are looking for, combining technical fabrications with flattering silhouettes and carefully chosen details.”
Alongside the new additions, the wider Lift Seamless collection includes the Lift Seamless Legging, Lift Seamless Shorts and Lift Strappy Back Bra. The wider She Lifts offering also includes the Tempo Good Seamless Halter Neck Vest, Tempo Good Seamless Flare Legging, Tempo Zip Through Hoodie and Tempo Mid-Rise Straight Leg Jogger.
The full Myprotein Lift Seamless collection is available from the 14th of September at myprotein.com with all sizes available in sizes XS–XXL.
