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Home Retail News Retailer News

Pantone Colour of The Year shaping makeup trends for 2024

Cult Beauty reveals the must-have products leading the new peach beauty trend

by Molly James
January 24, 2024
in Retailer News
Reading Time: 3 mins read

As we step into the beauty landscape of 2024, Pantone’s Colour of the Year, Peach Fuzz, emerges as the influencer of the year, significantly shaping makeup trends and sparking a surge in searches for ‘peach’ makeup.

According to insights from renowned beauty retailer Cult Beauty, the unveiling of Pantone Colour of the Year 2024 has triggered a noteworthy +74% increase in searches for ‘peach makeup’. This surge reflects the eagerness to incorporate the warmth and allure of Peach Fuzz into our beauty rituals.

Furthermore, related Google search terms have experienced remarkable spikes:

  • “Peach fuzz makeup” +74% increase

  • “Peach blush” +32% increase

This warm and inviting hue is set to dominate our beauty routines. Cult Beauty identifies the key players in this peach obsessed beauty revolution, unveiling the must-have products that lead the charge in capturing Peach Fuzz.

Picks for peachy cheeks 

Benefit’s Peachin Peach Blush boosts a fresh-picked flush whether you’re home or away. Fusing freshwater pearl and synthetic sapphire, the creamy formula veils your cheeks in a luminous, light-reflecting glow. What’s more, infused with a refreshing tropical scent, it leaves your skin and senses feeling like you’ve just spent two weeks in the Med.

NudeStix’s Nudies Bloom balm is a multi-tasking marvel that adds a pop of radiance to your eyes, lips and cheeks. Primed to create a natural no-make up make up look, the one-stop stick is dual-ended, with its dewy hue at one end and a densely-bristled brush at the other. The result? Sheer, long-lasting pigment that can be built up and intensified as much as your heart desires.

VIEVE’s Sunset Blush Balm blends effortlessly to reveal a sultry sun-kissed glow. Taking you from dusk to dawn with its soft-focus shade, the featherweight formula can transition from a natural wash of colour to a high-impact finish with just a few extra taps.

Peachy perfection for your eyes

NARS’ Orgasm Eyeshadow Quad, featuring limited-edition pans, pays homage to the brand’s signature shade. Shimmering champagne, coral, and golden hues evoke joy and powerful pay off with just a single swipe, catering to the increasing interest in ‘peach’ eye makeup. Crease-resistant and long-lasting, this palette ensures your look stays locked in beyond curfew.

Huda Beauty’s Naughty Nude Eyeshadow Palette is a comprehensive celebration of the ‘birthday suit’ of your cosmetic collection, offering a variety of shades, textures, and finishes. This palette, with its matte, smooth, and buttery tones, responds to the growing trend of ‘peach’ eye makeup with innovative formulas that elevate your look.

Urban Decay’s Naked Reloaded Eyeshadow Palette presents 12 captivating colours, from glistening nudes to fuzzy peach hues. Designed for mixing and matching, this palette encourages creativity on the move, aligning with the increased interest in versatile ‘peach’ eye makeup looks.

Luscious lips: a touch of peach for the perfect pout

Guerlain’s KissKiss Bee Glow Honey Tinted Balm in ‘Peche Glow’ adds a touch of peachy perfection to your lips. Powered by honey and infused with 98% natural origin ingredients, this tinted balm serves up 24 hours of hydration, responding to the trend of ‘peach’ lip care and colour.

Anastasia Beverly Hills’ Lip Gloss, offering a peachy sheen sign-off with a scrumptious vanilla scent, aligns perfectly with the rising interest in ‘peach’ lip makeup. The flat-paddle applicator ensures ease, precision, and just the right amount of sparkle.

SUQQU’s Sheer Matte Lipstick in 13 Youka taps into the mild and mellow shades of the season, providing a subtle, sheer, yet undeniably rich finish that resonates with the growing preference for ‘peach’ lip makeup.

To shop all makeup please visit: https://www.cultbeauty.co.uk/make-up.list

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