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Home - Retail News - Technology

Rimi Baltic implements cloud-based SymphonyAI Retail CPG micro and macro space solutions

by Fiona Briggs
March 15, 2023
in Technology
Reading Time: 2 mins read

 SymphonyAI Retail CPG, a SymphonyAI division, has announced that leading retailer Rimi Baltic has successfully implemented multiple SymphonyAI cloud-based macro and micro space solutions, resulting in increased efficiency and improved communication between different teams.

Rimi Baltic has implemented the SymphonyAI Retail CPG space platform, including Store View planogram distribution, Assortment Optimization, Shelf Planning and Category Insights reporting across its stores in Latvia, Estonia and Lithuania. Rimi Baltic is also currently working with SymphonyAI to implement floor planning. Taken as a whole, these solutions deliver customer-focused space planning processes on both the macro and micro level, leveraging data-driven decisions across all three Baltic countries to better engage in-store shoppers.

Using SymphonyAI Retail CPG solutions on Microsoft Azure, Rimi Baltic is focused on achieving more efficiencies in planogram design, deployment and compliance with improved communication between headquarters and stores. Rimi Baltic and SymphonyAI are also rapidly implementing planogram automation across all stores. The SymphonyAI Retail CPG solutions are successfully integrated with critical Rimi Baltic systems of record, including existing master data management and supply chain management.

“We are very excited about the successful implementation of our cloud-based SymphonyAI solutions and the positive impact they will have on our business,” said Kaspars Karaševskis, Placement Strategist, Rimi Baltic. “We look forward to continuing to drive innovation and improve our operations with the help of these tools. In the coming months, we will leverage advanced space planning capabilities, including floor planning across Estonia, Latvia and Lithuania, with the help of dedicated expertise from SymphonyAI to achieve the measurable business impact goals defined for this expansion phase.”

“We deeply value the partnership with Rimi Baltic, and we are excited at how their in-house experts consistently demonstrate innovation and best practices that can serve as a model for other customers going forward,” said Charisse Jacques, General Manager and COO, Customer and Category Management Solutions for SymphonyAI Retail CPG. “Rimi Baltic uses its deep experience in implementing sophisticated technology systems. The blended team is achieving business goals with outstanding productivity and collaboration.”

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