This month, Sainsbury’s has launched its brand-new mouthwatering Taste the Difference Sharing Plates range – offering new, innovative flavours that work perfectly together for the ultimate elevated “Girl Dinner” dining experience.
Inspired by restaurant quality dishes with prices starting from £3.50, the 30 new products feature rich and diverse flavours of the Mediterranean and global cuisines, now in store and online. Also available on a 3 for £8 Deli Deal for Nectar customers until September, with Nectar Prices offering fantastic value for those ‘picky bits’ dinners or for those bigger summer gatherings.
Developed to take customers on a culinary adventure this summer, the range features a variety of hot and cold options from elevated picky bits, marinated cheeses, hearty topped dips, smoky grilled vegetables along with tasty grains, pulses and salads.
The range comes just at the right time as “Girl Dinner” continues to have its moment, trending across socials and inspiring the way Brits are eating when dining for one, or with friends creating a relaxed experience at home. As seen with Google Searches showing a 130% increase since the start of the month and the hashtag #girldinner having over 332k dedicated videos on TikTok to date.
It is therefore no surprise to see the delicious new range quickly making its way onto the social platform, with fans of the brand already showing excitement about the Sharing Plates launch and one user even describing the relevant aisle as “the new Girl Dinner section”. Many are also sharing their verdicts on a number of the new products, such as the Taste the Difference Loaded Caesar Dip.
Claire Hughes, Director of Own Brand Innovation commented: “We’re delighted to unveil our new Taste the Difference Sharing Plates range, designed to be mixed and matched – with delicious flavours that pack a punch. Whether you’re enjoying a dinner for one, hosting a summer’s evening get together or enjoying picnics with friends and family our range has something for every occasion at great value.”
Shop a variety of Taste the Difference Sharing Plates available on a the 3 for £8 Deli Deal with Nectar Prices:
- Mediterranean inspired Mezze such as the Taste the Difference Slow Cooked Pork Belly with Mojo Rojo Style Sauce (£4.50) and the Taste the Difference Spanish Tortilla with Flaked Pimenton Del La Vera (£3.50) which brings the taste of Spain to every bite!
- Elevated al-fresco dining classics including the Taste the Difference Loaded Houmous with Crumbled Falafel (£3.50) and Taste the Difference Bacon Wrapped Halloumi Sticks with Hot Honey Drizzle (£4.50) – both set to be picnic crowd pleasers.
- Fusion Flavours such as the Taste the Difference Roasted Sweet Potatoes, Hot Honey & Pickled Red Onion (£3.50) and Taste the Difference Giant Butter Beans (£3.50) cooked to perfection in a spiced tomato sauce with garlic. Another trending food choice, with bean-based recipes having their moment on socials with nearly half a million posts on TikTok relating to the hashtag #beans.
Nectar customers can benefit from Sainsbury’s Nectar Prices by scanning their app or swiping their card at the till. Customers shopping online will have their discounts applied automatically if their Nectar and Sainsbury’s accounts are linked. To sign up to Nectar simply download the Nectar app, online at www.nectar.com, or by picking up a Nectar card in store.
