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Home Retail News Retailer News

Selfridges launches partnership with luxury coffee brand, Moccamaster

by Fiona Briggs
October 12, 2023
in Retailer News
Reading Time: 1 min read

In an exciting move for the market-leading Dutch coffee connoisseur, Moccamaster announces a new retail partnership with Selfridges and tech retailer Smartech.

Cementing its commitment to the UK market off the back of another successful year, Moccamaster’s new outlet will tap into some of the highest levels of retail footfall globally. Elevating the brand to new heights, Moccamaster’s luxury and sustainable coffee machine range will be showcased from 9th October 2023 to 9th February 2024.

Speaking to the new partnership and Moccamaster’s return to the UK, Sales and Marketing Director Rob van Cooten says: “We are very excited to start working with Smartech to create a unique brand experience for Moccamaster. With this partnership, we are able to showcase Moccamaster’s heritage in the beautiful surroundings of Selfridges in London, as well as Printemps in Paris and KaDeWe in Berlin. We want to make Moccamaster visible in the most fun way to a wide audience and come back to the UK with a bang.”

He continues: “The coffee market in the UK continues to grow and we truly believe Moccamaster has transformed our customer’s coffee experience at home, at work, and in the hospitality industry. This new retail partnership will not only bring our unique offering to new customers but it’ll also help us to contribute to the development of sustainable home appliances as we tackle the disposable culture we see worldwide.”

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