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Home Retail News Products

So Divine launches exclusive ‘Date Night’ collection into Boots stores nationwide

by Fiona Briggs
July 24, 2026
in Products
Reading Time: 4 mins read

So DivineSexual wellness brand So Divine has announced the nationwide launch of its brand-new Date Night collection into Boots stores across the UK, marking a major milestone for the brand as it continues to bring sexual wellbeing into the mainstream.

Whether it’s a first date, a long-awaited evening without the kids or simply carving out quality time together, date night has become more than just dinner and drinks. Increasingly, couples are looking for new ways to reconnect, spark intimacy and prioritise their relationships, with sexual wellness becoming a natural extension of self-care.

Recognising this shift, So Divine has created the Date Night collection, a curated range of pleasure products designed to help couples (and individuals) bring a little more excitement, confidence and connection to their evenings. Now launching in Boots stores nationwide and online, the collection makes intimate wellness more accessible than ever, allowing shoppers to pick up everything they need for the perfect date night alongside their everyday health and beauty essentials.

The new range includes:

  • Rose Clitoral Stimulator (£29.99)  Featuring pulsation technology, 10 irresistible functions and USB rechargeability, this elegant rose-shaped stimulator delivers delicate waves of pleasure while enhancing mood and intimacy.

  • Mini Rabbit Vibrator (£29.99) Small but powerful, this USB-rechargeable silicone rabbit vibrator offers 10 playful functions with targeted stimulation for maximum enjoyment.

  • Remote Control Love Egg (£29.99) Perfect for couples, this discreet silicone love egg features 10 vibration functions and a remote control for playful shared experiences.

  • Wonder Bullet (£20.00) A compact yet powerful bullet vibrator delivering precise, pinpoint stimulation with the convenience of USB rechargeability.

  • Slimline Dildo (£14.99) Crafted from soft silicone, this sleek 5-inch dildo features a strong suction cup base for hands-free versatility and is ideal for beginners and couples alike.

Whether it’s sharing the thrill of the Remote Control Love Egg during a night out, exploring the Rose Clitoral Stimulator together at home or enjoying a little solo self-care before a special evening, the Date Night collection is stylish, unintimidating and beginner-friendly, each product encourages open conversations around intimacy while helping couples create memorable moments together.

Jade Ridout, sales manager at So Divine, said: “Launching the Date Night collection into Boots is a hugely exciting moment for So Divine. Boots is one of the UK’s most trusted retailers and its commitment to expanding the intimate wellness category reflects how consumer attitudes continue to evolve. “

“Today’s shoppers are looking for products that are stylish, high quality and accessible, and we’re proud to offer a collection that makes pleasure and sexual wellbeing feel as normal to shop for as any other health and beauty purchase. We believe this launch will help even more people discover the confidence, connection and enjoyment that intimate wellness products can bring.”

“The launch into Boots represents another significant step in normalising conversations around sexual wellness, with consumers increasingly seeking premium products from trusted retailers in a discreet, convenient shopping environment.”

“With prices starting from just £14.99, the collection makes exploring intimacy more affordable than ever, whether it’s for date night, self-care or discovering something new.”

The So Divine Date Night collection is available now in Boots stores nationwide and online.

Similar Retail News Articles:

  1. So Divine launches two new tasty products for Valentine’s in Boots
  2. Exclusive Nourished hair and skin range launches in Holland & Barrett stores nationwide
Tags: So Divine
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