Armed with decades of wholegrain expertise, Weetabix is spotlighting high protein breakfast cereals, and the role they can play in helping you get a great start to the day – and how easy it is to build protein into your morning routine.
Why protein matters in the morning
More than a trend, protein plays an important part in a balanced breakfast, supporting muscle maintenance and bone health. A high-protein cereal at breakfast can be instrumental in helping to provide the nutrients needed for a productive day or post-workout recovery. Experts typically recommend around 0.8g of protein per kilogram of body weight daily for adults, emphasising the importance of spreading this intake across meals for optimal benefit.
Choosing nutrient-dense options, like Weetabix Protein can help support overall dietary goals, contributing significant amounts to both protein and fibre intake.
Weetabix’s unique approach to high protein Ccereal
Weetabix Protein is a high-protein cereal that remains, at its core, a Weetabix biscuit. Rather than adding protein powders from sources such as soy or peas, most of the plant protein comes from Weetabix’s signature whole wheat.
Weetabix protein achieves its higher protein content in two ways. First, it selects higher-protein wheat varieties. Second, it concentrates the natural wheat protein (gluten) through a gentle washing process that removes much of the starch from whole wheat dough, leaving behind a higher-protein wheat base. This is then used to create protein-enriched crispies, delivering a light, satisfyingly crunchy texture.
The result? A single two-biscuit serving that gives you 12g of protein per 2 biscuit serving with 125ml semi-skimmed milk or 7.6g protein for the biscuits alone. For context, eggs provide 12.6g protein per 100g whilst Weetabix Protein provides 19g protein per 100g. And just like other Weetabix favourites, it’s high in fibre and low in salt, sugar, and saturated fat.
What makes a high protein breakfast bowl?
- Start with a protein boosted cereal base. Weetabix Protein is designed to deliver protein while keeping the familiar Weetabix taste, with an extra crunch for a satisfying texture.
- 12g protein per two biscuits serving with 125ml semi skimmed milk. 7.6g protein per 2 biscuit serving.
- Add toppings for added texture and variety. High protein cereal bowls are easy to customise. Weetabix suggests:
- Greek yoghurt, berries and pumpkin seeds for a creamy, tangy bowl with crunch
- Almonds or pistachios for an extra bite
- Peanut or almond butter with sliced banana for a sweet and high fibre option
- Chia or flax seeds for a simple, “small but mighty” upgrade
- Make it work for your routine. Whether it’s a quick bowl before the school run, a post workout breakfast, or a slower weekend build with extra toppings, a protein-focused breakfast can fit into a balanced day.
Plant-based friendly ways to enjoy
The protein sources in Weetabix Protein are plant-based, and the cereal can be paired with dairy or dairy alternatives, with toppings such as nut butters and seeds to support a plant-based breakfast. Weetabix Protein provides a versatile and nutritious foundation, allowing you to create a satisfying bowl that perfectly suits your taste and helps to fuel your day.
For more information on how to build your Perfect Bowl or to learn more about What is in a High Protein Breakfast Cereal, visit Weetabix for more information and breakfast inspiration.
