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Home Retail News Technology

Akeneo cements position as industry trailblazer with latest leadership rankings & product innovations

by Fiona Briggs
July 24, 2025
in Technology
Reading Time: 3 mins read

Akeneo, the Product Experience (PX) Company and leading provider of Product Information Management (PIM) solutions, today announced it has placed in the Leaders Quadrant in two recent IDC reports, “Worldwide Product Experience Management and Product Information Management Plus Applications for Digital Commerce 2025 Vendor Assessment,” and “Worldwide Retail Product Information Management Applications 2025 Vendor Assessment.” Additionally, the company was recognised as a leader across Product Experience Management and Product Information Management categories in the 2025 ISG Research Buyer Guides.

This recognition by top analyst firms validates Akeneo’s commitment to helping retailers, brands, distributors, and merchants deliver exceptional product experiences with confidence, guiding customers to the right purchase, anytime, anywhere.

Recognising Akeneo as a Leader, IDC highlights the strength of the Akeneo platform and its ability to help customers maintain omnichannel consistency with a single source of product truth, as well as its capacity to enrich product data with advanced AI-driven automation and personalisation, and additional capabilities. Akeneo was further recognised across four ISG Research Buyer Guides for PXM, PXM for Retail, PIM, and PIM for Manufacturing, earning multiple “Exemplary” recognitions across product and customer experience categories and named a Leader in Capability and Manageability for PXM and PIM.

“Being named a leader in Product Experience Management and Product Information Management by both IDC and ISG Research is a tremendous honour and a testament to our team’s relentless focus on innovation, customer success, and product excellence,” said Romain Fouache, CEO of Akeneo. “As commerce continues to evolve rapidly, brands need unified, scalable solutions that not only manage product data but also elevate every product experience across channels. These recognitions affirm our commitment to helping global businesses turn product experiences into a powerful driver of growth, trust, and conversion.”

As a signal of Akeneo’s unwavering commitment to PX innovation, the company announced two rounds of updates to the Akeneo Product Cloud, further integrating AI into the product data modelling process and bringing the voice of the customer to product records – helping businesses to grow sales and reduce returns at scale.

At its flagship event earlier this year, Unlock 2025, Akeneo announced it was first to market with customer-informed product records, helping businesses tailor product experiences with PX Insights, turning customer behavior, intent, and sentiment into actionable customer insights.

In its Summer Release, Akeneo introduced the first Data Architect Agent (DAA), which leverages Akeneo’s deep product-modelling expertise to generate accurate, governable data models in a fraction of the usual time, cutting implementation from months to days. Alongside additional enhancements to PX Insights and a new Google Shopping Optimisation Dashboard, Akeneo is at the forefront of delivering modern product experiences designed for commerce in the era of AI.

To learn more about Akeneo and its product experience offerings, please visit www.Akeneo.com.

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