Castle MacLellan, renowned for its premium artisan-quality cheese and pâté products, is delighted to announce the launch of two new indulgent Cheddar Cheese Bake Fondues rolling out now, just in time for Christmas, in over 500 Iceland stores across the UK.
These rich and flavourful Cheese Bake Fondues have an RSP of £4 (150g) and are available in two mouth-wateringly delicious flavours:
Scottish Cheddar Cheese & Red Chilli Pepper – the perfect combination of creamy Scottish Cheddar cheese and the vibrant kick of sweet and fiery red chilli pepper, ideal for sharing platters or served with nachos.
Scottish Cheddar Cheese & Smoky Chorizo Sausage – indulge in the nutty richness of Scottish Cheddar and smoky chorizo sausage, perfect with crusty bread or as part of a buffet.
Crafted in the heart of Scotland using the finest local ingredients, Castle MacLellan’s Cheddar Cheese Bake Fondues combine exceptional quality with irresistible flavour. Easy to prepare, with simple cooking instructions found on pack, they are perfect for a Christmas buffet, a “picky tea,” or as a delicious addition to your sharing board this Christmas or at any time of the year.
Tapping into the growing trend for indulgent, shareable cheese products and recipes, cheese bakes have seen a remarkable growth, driven by consumer demand for premium, comforting, and experiential dining at home. This luxurious and convenient new launch aligns perfectly with this trend, offering a product designed to delight cheese lovers everywhere.
“We are thrilled to bring our artisan Scottish Cheddar Cheese Bake Fondues to Iceland stores,” said Gareth Watson, marketing manager, Castle MacLellan. “They represent everything our brand stands for—quality, craftsmanship, and creating unforgettable food experiences celebrating Scottish produce. Perfect for sharing moments with loved ones and creating feed-worthy food this festive season and all year round.”
The premium artisan packaging and on pack photography has excellent shelf stand-out and luxurious consumer appeal ensuring that these indulgent and convenient Cheese Bake Fondues are set to be a big hit with Iceland shoppers not just this Christmas but driving repeat sales all year round.
