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Dunelm delivers summer joy with community projects across UK

by Fiona Briggs
August 5, 2025
in Retailer News
Reading Time: 2 mins read

Dunelm, the UK’s leading homewares retailer, is completing 48 Outdoor Makeovers for local organisations across the UK as part of their Delivering Joy Summer campaign.

The projects range from a rooftop garden at a hospice in Sunderland, to a primary school sensory area in Exeter, with Dunelm donating over 800 products including planters, gazebos and water features, to help transform the community spaces.

The projects were voted for by customers on Dunelm’s Community Facebook groups, run by local stores. Dunelm colleagues created shortlists of Outdoor Makeover ideas, having reached out to their local communities for submissions, and almost 120,000 votes were then received from customers across the 48 stores taking part.

Colleagues from the stores have been out and about, donating their time to help complete the makeovers over recent weeks, with the remainder following over the course of July.

Dunelm’s friends at Airtasker supported the projects, with local Taskers on hand to help with the heavy lifting and product assembly.

Dunelm’s Summer Delivering Joy campaign follows the success of its annual Christmas campaign, which last year delivered a record–breaking 270,000 presents to those in the local community who would otherwise go without.

Amanda Cox, people and stores director at Dunelm, said: “Community is at the very heart of Dunelm and we look to play a role in over 200 communities across the UK and Ireland, where our stores and support sites operate.

“Our Christmas Delivering Joy campaign is now established as a central part of the festive period for our colleagues and customers, supporting thousands of people who might otherwise go without a gift, so to be extending our impact across the year is truly fantastic.

“Seeing the reaction of local organisations to the outdoor projects we’ve completed has been truly heart warming, and we look forward to supporting even more communities next year.”

 

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