Fanatics Collectibles
‘ first-ever permanent global flagship store will officially open on April 25th on the iconic Regent Street in London. Sports fans and collectors will be treated to a range of exciting soon-to-be-announced activities and celebrations to mark the official opening of the store.
The focus of the much-hyped store will be sports and entertainment trading cards and trading-card games, featuring Fanatics Collectibles’ brands, including Topps, Merlin, Match Attax and Bowman. Last year Fanatics Collectibles also secured the exclusive trading-card rights to the Premier League, with product launching in time for the 2025/2026 season.
David Leiner, President of Trading Cards at Fanatics Collectibles, said: “The countdown is on, April 25th marks the opening of our incredible new space on Regent Street. This will be more than a store, it will be the home of the hobby, a hub for collectors and fans to unite, share, and experience collecting in new and exciting ways.”
The much-anticipated store will span 803 square meters (8,647 square feet), and gives collectors a one-of-a-kind experience seven days a week. The stunning visual centerpiece: a central display of the rarest and most desirable cards, all with a giant suspended circular screen above. The flagship will offer exclusive products and have thousands of unique items, inclusive of single cards, retail boxes and high-end hobby releases.
It will also see community-building events from monthly trade nights, kids rip events, athlete signings and appearances, partner activations and grading drop-off. Along with retail space, the store will feature a state-of-the-art breaking studio (live and taped opening of card packs), interactive customer education touchpoints – and a personal card creation suite.
While the store will focus primarily on trading cards, other items will be sold, including apparel, memorabilia (signed kits, jerseys, balls and other equipment) and trading-card supplies.
Types of trading-card products in the store: sports (soccer, football, baseball, F1, basketball, UFC, WWE), sports gaming cards (Match Attax) and entertainment (Disney, Marvel, Star Wars, Pixar, Garbage Pail Kids, Stranger Things).
Celebratory events and activities will take place across the store’s opening week, with high-profile personnel from the worlds of sport and entertainment set to join the action and mark what is one of London’s most exciting retail moments of 2025.
