The on-going work being done by Fyffes to promote the importance of exercise, fitness and healthy eating amongst young people continues to gain recognition.
The Irish fruit importer was honoured with a 2025 ‘Gold Star Award’ at the annual APMC Awards gala ceremony held in Dublin recently in acknowledgment of its ‘Ireland’s Fittest School’ initiative.
Developed in conjunction with TITAN Experience, a central feature of the programme is a series of exercise routines – recorded by one of Ireland’s best-known Olympians, sprinter David Gillick, alongside Irish fitness trainer, Sharon Flanagan – which competing schools can adopt as part of their PE curriculum and against which performance will be measured and tracked online.
Following a 10-week programme, the top four schools from each province compete head-to-head across four live regional qualifier events with the top school from Connacht, Leinster, Munster and Ulster progressing to the grand final.
