TOSS (www.toss-world.com), the Great Taste Award-winning dressing brand redefining how standard condiments are used, has announced the launch of Hey Pesto (RRP £5.99), the UK’s very first squeezy pesto.
Launching this Autumn, Hey Pesto brings a fresh, vibrant, and convenient twist to the traditional pesto jar. Made with 100% wholesome, plant-powered ingredients, it is completely dairy-free, nut-free, vegan, and gluten-free, crafted from a rich blend of sunflower seeds, fresh basil, and Extra Virgin Olive Oil (EVOO). Punchy, herby, and full of attitude, it’s designed to squeeze effortlessly through pasta, drizzle over salads, spread into sandwiches, or liven up eggs, roasted vegetables, chicken, and fish.
Redefining the Condiment Aisle
Founded in November 2025 by London-based sisters Grace and Sophie Devlin, TOSS was created to challenge the status quo of modern salad dressings. Manufactured in Oxfordshire, the brand sits at the intersection of traditional dressings and the broader condiments market.
The idea was born out of personal necessity:
“After contracting Lyme disease eight years ago, I became obsessed with gut health and reading back-of-pack ingredient labels,” says co-founder Sophie Devlin. “It felt ironic that fresh, healthy salads were so often paired with dressings packed full of added sugars, ultra-processed ingredients, and emulsifiers. My sister Grace, a keen cook, and I realised the dressing aisle was drastically lacking disruption, so we set out to make something better.”
Clean Label Meets Modern Eating
Today’s consumers are actively seeking recognizable, simple ingredient lists. The entire TOSS product line is built around clean-label integrity: all-natural, refined sugar-free, with zero emulsifiers or artificial preservatives.
Designed to move effortlessly beyond the classic salad bowl, TOSS gives home cooks a versatile kitchen staple built for how people eat today, whether dipping, dunking, drizzling, marinating, or spreading.
Product & Availability Details
- Product: Hey Pesto
- Key Features: Dairy-Free, Nut-Free, Vegan, Gluten-Free, Refined Sugar-Free, No Emulsifiers/Preservatives
- RRP: £5.99
- Availability: Available nationwide via www.toss-world.com from October 2026.
Notes to Editors
TOSS Stockists
- Eat 17
- Glasette
- Harrods
- Holland & Barrett
- Panzer’s
- Selfridges & Co
- Superette
- Over 100 farm shops and delis
- Wholesale: Mahalo and Suma
TOSS Range
GREEN GODDESS: LIME · JALAPENO · MAPLE
Cool, creamy, fresh & zesty. Green Goddess is bursting with flavour!
How to use: Drizzle over avo toast for an instant upgrade, dunk sweet potato fries or spread inside a wrap or sandwich for a little extra zing.
KING CAESAR: DIJON · LEMON · UMAMI
Bold, creamy and seriously craveable. A classic reworked with citrus and a gentle chilli kick.
How to use: TOSS through crisp greens, spread in wraps or dunk crusty bread.
HEY PESTO: BASIL · SUNFLOWER SEEDS · EVOO
Punchy, herby, nutty & full of attitude. Fresh, vibrant and a little bit indulgent, Hey Pesto brings big flavour to every bite.
How to use: TOSS through pasta, spoon over roasted veg, spread in sandwiches or drizzle on eggs, chicken or fish.
MISO MAGIC: MISO · GINGER · LIME
Smooth, sweet, savoury & a little crowd pleaser!
How to use: TOSS through a crunchy Asian slaw, finish grilled veggies with a vibrant drizzle or use as a marinade for a salmon bowl – think crispy rice and edamame.
SWEET TAHINI CHICK: TAHINI · MAPLE *Great Taste Award!
Smooth, nutty and just the right amount of sweet.
How to use: TOSS through a grain bowl, spread inside a wrap or sando, or pair with
falafels.
VIVA LA VINAIGRETTE: EVOO · BALSAMIC · DIJON
Zesty, classic and totally unapologetic.
How to use: TOSS through crisp greens for a vibrant kick, drizzle over burrata with tomatoes and basil, or use to marinade chicken or fish before grilling.
