PrettyLittleThing and Krispy Kreme® have teamed up for their first- ever collaboration across the UK and Ireland! The partnership is led by three brand new and bespoke doughnuts that infuse the magic of Krispy Kreme and PrettyLittleThing.
To celebrate these new sweet treats, Krispy Kreme and PrettyLittleThing are also launching ‘Pretty Little Fling’; a new and exclusive YouTube series, produced by Cowshed Collective that combines dating and doughnuts. Hosted by ‘IT GIRL’ of the moment and PLT ambassador; Indiyah Polack, love could be in the air this spring for the show’s guests as we see Indiyah try and match-make a mix of the general public and familiar faces.
Hosting the series, Indiyah said; “I am so excited to be the face of the new PrettyLittleThing and Krispy Kreme dating series. It was so much fun hosting my own dating show – I can’t wait for you to watch the series and see what we got up to!”
The YouTube series, premiering its first episode on Sunday 17th March, promises a sweet take on entertainment and dating, as fashion icon, Indiyah, plays cupid to the special guests Joanna Chimonides, Anastasia Kingsnorth, and Bryon Denton. The talent will be dating 10 wonderful bachelors and have the help of Indiyah and the other guests to help them navigate the tricky world of modern dating with some interesting challenges and surprises along the way.
Joanna Chimonides said; “After not finding love in the villa, I’m excited to try and find my match on this new series with PLT and Krispy Kreme. We had so much fun filming and I’m excited for you all to watch me (hopefully) find love over some unicorn doughnuts!”
“We are so excited to be partnering with PrettyLittleThing to not only create the best-looking doughnuts of the season but to bring to life this fun content series,” said Emma Colquhoun, Chief Customer Officer at Krispy Kreme. “Krispy Kreme has always been about sharing moments and bringing joy, and PrettyLittleThing has captured this perfectly with Pretty Little Fling; bringing people together over delicious doughnuts.”
For a limited time, the delicious bespoke doughnuts will be available in Krispy Kreme shops and online from 11th March until 19th May, while the official premiere date for the YouTube series is 17th March. Episode two is dropping on 24th March and episode three wrapping the show up on the 31st March – let’s hope that love finds its way.
Watch the series exclusively on PLT’s YouTube channel https://www.youtube.com/@
