Calzedonia Group today announces the expansion of the Intimissimi brand in the UK, with the opening of a new store in London. The new store is an addition to the seven existing physical locations within London (Oxford Circus, Oxford Street West, Oxford Street East, Kings Road, Brent Cross, Westfield White City, Westfield Stratford) and can be found at number 23, Long Acre, in Covent Garden.
The new Intimissimi Covent Garden store will house the latest Autumn/Winter lingerie, pyjamas, and knitwear collections from the brand, designed with the same characteristic Italian elegance and attention to detail and finest materials including silk, cashmere, and wool. In this new location, customers can also discover the very popular and luxurious Jennifer Lopez x Intimissimi Capsule Collection “This Is Me…Now”, created by the American singer in collaboration with the brand.
Shoppers can expect the same luxurious setting, characterised by elegance and femininity, powered by first in class customer service and attention to detail.
This announcement comes only three months after the full refurbishment of the Intimissimi store located at number 368-370 Oxford Street West, near Bond Street Underground Station. For hosiery and swimwear, customers are invited to also visit the Calzedonia Covent Garden store (sister brand of Intimissimi), located at number 10, Long Acre.