JUNKLESS®, the better-for-you snacking brand known for its wildly popular Chewy Granola Bars, is leveling up its protein bar lineup with a unique new flavor, Peanut Butter Chocolate Brownie — their most decadent bar yet, with all the indulgence of a dessert, backed by the protein your routine demands.
This bar is truly the first of its kind, with the decadence of a rich chocolatey brownie with real crunchy peanuts inside, all wrapped in a creamy peanut buttery shell. With 15g of protein, only 2g of sugar, high fiber and no fake stuff, you can treat yourself every day with this deliciously satisfying, yet functional snack.
The new bar joins the JUNKLESS® Protein Bar family — indulgent, candy-bar-tasting protein bars made for real life, not just the weight room. Each 55g bar serves up 15g of protein, only 2–5g of sugar, and 6–8g of fiber, with just 5–9g of net carbs. They’re crafted without artificial colors, flavors, preservatives, sugar alcohols and no junk.
The growth of consumer snacking coupled with rising awareness of the importance of protein and fiber in our diets, accelerated by the popularity of GLP-1 drugs, means demand for more functional and nutritious snacks is higher than ever. JUNKLESS Protein bars were made to deliver and this new Peanut Butter Chocolate Brownie flavor serves as the ultimate functional indulgence: real fuel, incredible taste & texture, zero compromises.
WHEN & WHERE: Available on junklessfoods.com starting New Years Day 2026 for $29.99 per box (12 bars) and on Amazon shortly thereafter.
WHY:
JUNKLESS® set out to prove that better snacks don’t have to taste “better for you” — they can taste amazing too. As the #1 granola bar in dollar growth this year in all measured channels, and the #1 granola bar in household growth for all channels, their consumer base has grown by 51% this year and their fans were looking for JUNKLESS® to upgrade additional snack categories with their classic formula of clean ingredients, less sugar and indulgent taste & texture. Enter JUNKLESS® Protein Bars — clean ingredients, functional benefits, and candy-bar-level indulgence make these delicious new bars ideal for fueling busy days, active moments, and everything in between. Whether it’s a morning boost, afternoon recharge, pre-gym snack, or gameday go-to, JUNKLESS® Protein Bars are made to keep up.
AVAILABLE IN FIVE INDULGENT FLAVOURS:
● NEW: Peanut Butter Chocolate Brownie
● Chocolate Peanut Butter
● Chocolate Chip Cookie Dough
● Birthday Cake
● Cookies & Cream
