Naksha is continuing to stir the recipe kit market in the UK by launching this August, two sweet-themed baking kits inspired by flavours of the Middle East. Naksha’s Baked Collection, allows users to make creative sweet treats at home with luxe ingredients and easy recipe cards tapping into a growing appetite for world cuisine, convenience and light participation.
Initially the collection consists of two hand-crafted gourmet baking kits made locally in the UK, which can be bought individually or together:
- Milk chocolate blondies with Lebanese tahini (and a sprinkle of salted sesame sugar)
- Dark chocolate fondant with Turkish coffee (and a cocoa cardamom dust)
Co-founder Nisha Ramisetty said: “Our vision was authentic, carefully curated recipe kits from diverse culinary destinations using lesser known, off-the-beaten-track recipes and infusing specialist ingredients.
“While there is a spectrum of savoury recipe kits, when it comes to sweet baked treats there was little that was truly luxurious or standout – something one might want to take to a dinner party or treat their family to. Our first baking kit collection offers innovative flavour combinations with a light contemporary twist which celebrates the magical spirit of the Middle East.”
Launched in the UK in August 2023, Naksha baking kits have already secured listings within Whole Foods Market, Harrods, John Lewis and Fenwick plus significant food hall and deli distribution via independent wholesalers Cress, CLF, JD’s Food and Mahalo.
RSPs and weights:
- Milk chocolate blondie with Lebanese Tahini kit – £12.99, 685g
- Dark chocolate fondant with Turkish Coffee kit – £10.49, 280g