Sainsbury’s is expanding its range of sexual wellness products as sex toy brand, So Divine, will now be listing several new products with the retailer. The products that will now be available include the So Divine Heart Vibrator , the So Divine Kegal Ball set, and the So Divine Self-Pleasure Finger Vibrator.
The So Divine heart vibrator is a luxurious heart shaped vibrator, making it super discreet and features 12 customisable settings, from gentle caresses to intense pulsations. The discreet Kegel Ball set will help strengthen the pelvic floor and features three interchangeable weights. The Self-Pleasure finger vibrator is a petite single-speed finger vibrator that fits neatly over the finger, perfect for solo or partnered play.
So Divine also lists several other sexual wellness products with Sainsbury’s, including their best-selling male masturbator, The Pleasure Cup.The Pleasure Cup is also available in Tesco, and between them, they sell approx 250 units per week, making it one of the best-selling sex toys, ahead of some female and couples toys. Due to the success of The Pleasure Cup, Tesco also recently increased the number of stores it is sold in, it will now be available in 423 Tesco stores, up by 123 stores since last year.
A spokesperson from So Divine commented: “We are delighted to have further products from our portfolio listed with Sainsbury’s, and that one of the leading supermarkets is continuing to promote and normalise the use of sex toys to a wider audience, for various sexual and health benefits. We look forward to sharing our extensive range of sexual wellbeing products with Sainsbury’s customers and educating them on the fantastic benefits of using these products.”
The three new So Divine products are available now in Sainsbury’s stores, both online and in-store, priced between £10 and £30.
