Popular Danish lifestyle brand, Søstrene Grene, is bringing its signature Scandinavian charm to Colchester on Friday 17th January 2025. Located in Culver Square Shopping Centre, the new store marks an exciting step in the brand’s UK expansion, offering a touch of Danish ‘hygge’ to kick off the year.
Søstrene Grene’s first UK store of 2025 will officially open its doors in Colchester on Friday 17th January at 10am. Located at Culver Square Shopping Centre, customers can expect frequent product drops and seasonal collections, including contemporary interiors, DIY and hobby items, children’s toys and more.
To celebrate the Grand Opening, the first 100 customers to step through the doors will receive a stylish large, tufted rug (valued at over £60) and an exclusive branded canvas bag filled with Søstrene Grene goodies. Guests can also enjoy some surprise live performances.
The new Colchester location will mark the brand’s second store in Essex, furthering their growth in the county. This exciting expansion is just one of many planned for 2025.
The Danish homewares store is also set to open in Leeds, West Yorkshire on Friday 24th January 2025 at 10am. Situated at Trinity Leeds Shopping Centre, customers can anticipate frequent product drops and seasonal collections, including contemporary interiors, hobby items, children’s toys, soft furniture, kitchen accessories and more.
The international retailer, with over 300 stores globally and 45 in the UK, will bring its signature Scandi-inspired style and affordable prices to Leeds next month, marking its fourth Yorkshire location and the first of many exciting openings in the North of England for 2025.
The retailer has fast become a favourite destination for UK shoppers seeking affordable, high-quality homewares, kitchen products, furniture, gifts, hobby crafts, seasonal decorations and children’s toys. Located in the vibrant and well-established Culver Square Shopping Centre, the new store will embrace the brand’s unique ‘Retail of the Senses’ concept, offering an immersive experience on each visit. Featuring soft lighting, classical music, and a distinctive labyrinth-style layout, the store is designed to encourage customers to slow down, relax and fully immerse themselves in every moment of their visit.
Mikkel Grene, CEO and co-owner of Søstrene Grene, comments: “2025 is shaping up to be an exciting year for Søstrene Grene and we’re delighted to be starting this with the opening of our second store in Essex. The Colchester opening marks another important step in our UK expansion and we look forward to sharing our unique product offerings with even more customers.”
With more than 300 stores across 17 markets, the global footprint continues to grow alongside ambitious UK expansion plans, including opening 100 new stores by 2027.
UK Joint Venture Partners, Norma Jacob and Richard Power, run existing Søstrene Grene stores across Northern Ireland, Wales, Scotland and the South of England.
Norma Jacob comments: “We’re thrilled to expand Søstrene Grene’s presence in the UK with the opening of the new Colchester store. Our stores aim to create more than just a shopping experience; they provide a sense of calm and discovery. Colchester’s vibrant and historic community is the perfect setting for customers to embrace our ‘hygge’ lifestyle.”
Richard Power adds: “We’ve seen great enthusiasm from our Essex customers and the response already has been incredibly positive. Colchester is the perfect next step in our expansion across the south of England and we’re excited to launch what we hope will be an incredible year ahead.”
David Robertson, Centre Manager at Culver, comments: ‘We are absolutely delighted to welcome Søstrene Grene to Culver Square. This fantastic addition to our shopping centre will seamlessly integrate with our existing retail line-up, enhancing the overall shopping experience for our visitors. The unit is progressing swiftly, and it won’t be long before it is ready to open to the public. We are eagerly anticipating the unveiling of the final design of the shop and the beautiful products that will be on display. The arrival of Søstrene Grene promises to bring a unique and delightful touch to Culver Square, and we are excited to see how it will enrich our vibrant community.’
The official Grand Opening of Søstrene Grene, Colchester will take place at Culver Square Shopping Centre on Friday 17th January at 10am.
The official Grand Opening of Søstrene Grene, Leeds will take place at Trinity Leeds Shopping Centre on Friday 24th January at 10am.
