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Home Retail News Retailer News

The Perfume Shop unveils two new experiential stores – Livingston and Watford

by Fiona Briggs
May 22, 2025
in Retailer News
Reading Time: 2 mins read

The Perfume ShopThe Perfume Shop opening two new stores in Livingston and Watford.

Opening in just a few days, both stores will continue to offer the hottest perfume launches, celebrity fragrances and classic designer scents, alongside its passionate in-store team, offering expert advice.

The stylish new stores are set to feature a brand-new layout and upgraded services including a digital screen, a personalised ribbon machine, as well as offering The Perfume Shop’s signature expert fragrance consultations, complimentary gift wrapping and a recycling service where customers can drop off used perfume bottles to receive 15% off their next purchase. Not only this, but from Friday 23rd May, The Perfume Shop will also offer a free bottle of fragrance to the first 15 customers with any purchase over £80.

The Perfume Shop’s continuous expansions on new stores and experiential counters across the UK and re-fitting existing stores to ensure sustainability is always at the forefront. With this, stores continue to benefit from factors such as energy efficient LED lighting throughout, which contributes to The Perfume Shop’s commitment in reducing their energy consumption by 30% by 2030 vs 2015. All Principal Contractors are ISO14001 accredited to ensure their waste management on site is adhered to along with the control of the ongoing environmental impact of their operations. Where possible, existing materials and equipment are retained or reused.

Ewa, store manager at The Perfume Shop Livingston, commented: “We’re so excited to open our doors in Livingston and welcome the local community! We’re looking forward to offering a personalised shopping experience where everyone can find the perfect perfume for their unique style. We’re confident that the positive feedback will keep building as we become part of the Livingston shopping experience. It’s going to be a great journey, and we’re thrilled to get started!”

Idrees, store manager at The Perfume Shop Watford, commented: “We’re really looking forward to opening our doors in Watford and introducing the local community to our brand-new store. We can’t wait to welcome customers in to explore the latest launches, timeless favourites, and expert advice all under one roof.”

One of the UK’s largest specialty fragrance retailers and home to nearly 130 brands, from designer perfume houses to celebrity fragrances, The Perfume Shop has been a staple of the high street for over 30 years, serving those with a nose for great value.

The new store is located at The Perfume Shop, Unit 330B, Almondvale South, The Centre, Livingston, EH54 6NB.

The new store is located at The Perfume Shop, Unit 51A The Atria, Watford, WD17 2TQ.

Similar Retail News Articles:

  1. The Perfume Shop opens new experiential store in Meadowhall
  2. The Perfume Shop’s new experiential store opens in Burnley
Tags: The Perfume Shop
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