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Luxury dessert brand Pots & Co releases two new HFSS-compliant desserts

by Fiona Briggs
May 15, 2023
in Products
Reading Time: 2 mins read

Pots & CoLuxury desserts brand, Pots & Co, has added two new products to its line-up of handmade premium desserts.  The desserts are both HFSS-compliant and described as ‘Delightfully Delicious’ with two flavours: Choco Latte Ganache and Chocolate & Hazelnut Praline Ganache – both promising fewer than 87 calories per pot.

Developed by Michelin-trained chefs and handmade in small batches, these fresh desserts contain the highest quality ingredients, with no artificial preservatives, to help meet rising consumer demand for premium desserts with better ingredients and less sugar.

Uniquely, both desserts are made with ‘Fino de Aroma’ cocoa. This cocoa is classified in the top 8% of cocoa in the world and is sustainably crafted, making it perfect for chocolate-loving consumers who are looking to satisfy their chocolate cravings, without the guilt.

This premium ingredient is what ensures this new line-up provides the true depth of flavour that Pots & Co is known for, without the calories.

  • Choco Latte Ganache features the finest handmade chocolate ganache made with Fino de Aroma cocoa, with roasted coffee, and comes in at just 80 calories per pot.
  • Chocolate & Hazelnut Praline Ganache combines the same finest quality chocolate ganache, but this time with roasted hazelnuts, coming in at just 87 calories per pot.

Fraser Thomson, Michelin-trained chef and Joint-CEO for Pots & Co, says: “Developing a high quality and great tasting HFSS-compliant product has been a year-long journey that has seen more recipe development, tasting and testing than we’ve ever done before.

“It’s been a labour of love that has led us to a two-strong line-up of the finest handmade chocolate ganache desserts that are ‘delightfully delicious’ and low in calories at the same time. There’s no compromise between the two in our kitchen, and dessert lovers will still get all the indulgent taste and flavour that Pots & Co is celebrated for.

“We pride ourselves on the quality of the ingredients we use, especially when it comes to chocolate.  Using this extremely high-quality chocolate means that our ingredients naturally don’t contain as much salt and sugar as others. This gave us an advantage when developing our non-HFSS products, as we were still able to produce restaurant-quality desserts that taste buds everywhere deserve.”

The Choco Latte Ganache and Chocolate & Hazelnut Praline Ganache are available in Tesco from the 1st of May with an RRP of £3.50. The launch of the new products will be supported by a dedicated PR and influencer advocacy program focusing on the no-compromise approach to dessert development at Pots & Co.

Pots & Co was founded by ex-Chef Julian Dyer in 2012 in a bid to create handmade premium potted desserts from the best ingredients, to give consumers restaurant-quality desserts at home.

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