Bristol based sausage and bacon brand The Jolly Hog is launching a brand-new BBQ range that is ready on the BBQ in 5 minutes into Tesco, Morrisons, Ocado and Sainsbury’s at the end of March. The three brothers, Olly, Josh and Max were inspired by their travels across the USA, where they immersed themselves in slow cooked, hot smoked BBQ flavours. But the brothers were also shocked to find that here in the UK almost 50% of BBQs still only comprise of sausages, burgers and chicken, with consumers too nervous to get creative. They spotted a gap to create something for foodies who want that tender, smoked BBQ flavour but without the faff. Olly Kohn, Co-founder of The Jolly Hog, says: “Let’s face it – a lot of people worry about getting meat just right on the BBQ. That’s why we’ve created a new BBQ range that’s super easy and ready in just 5 minutes. No stress, no fuss, just delicious results every time. Inspired by mine, Max and Josh’s BBQ adventures across the USA, this range is packed with bold, authentic flavours that bring the true taste of American BBQ to your plate.
With four exciting options, it’s all about bringing the fun of BBQ without the hassle. We can’t wait to launch what might be our most exciting product yet! No more standing around waiting for food to cook – in just 5 minutes, you can serve up amazing BBQ and still enjoy the party.”
The Jolly Hog BBQ range is hot smoked and sous-vide before hitting the shelves, ensuring perfectly tender cuts with that signature smokey flavour Brits love – without the effort. Staying true to the brand’s core values, all meat in the range meets the highest welfare standards – British, Outdoor Bred and RSPCA Assured.
With more than 1 in 10 Brits now barbecuing regularly, and outdoor cooking becoming a weekly ritual for many, the trend for at-home BBQ occasions is on the rise. The Jolly Hog’s new range aims to elevate these moments, transforming them into memorable, treat-worthy experiences.
