The Perfume Shop has had a scent-sational new addition as it opens the doors to another new and improved experiential counter at c/o Superdrug, Unit 45 White Rose Shopping Centre, Dewsbury Road, Leeds LS11 8LU.
Opening in just a few days, the iconic retailer, who this year celebrates its 34th Birthday, will be continuing to offer the hottest perfume launches, celebrity fragrances and classic designer scents, alongside its passionate in-store team, offering expert advice.
The stylish new experiential counter is set to feature a brand-new layout and upgraded services including a digital screen, a personalised ribbon machine, as well as offering The Perfume Shop’s signature expert fragrance consultations, complimentary gift wrapping and a recycling service where customers can drop off used perfume bottles to receive 15% off their next purchase. Not only this, but from Wednesday 1st April. The Perfume Shop will also offer a free bottle of fragrance to the first 30 customers with any purchase over £80.
The Perfume Shop’s continuous expansions on new stores and experiential counters across the UK and re-fitting existing stores to ensure sustainability is always at the forefront. With this, stores continue to benefit from factors such as energy efficient LED lighting throughout, which contributes to The Perfume Shop’s commitment in reducing their energy consumption by 30% by 2030 vs 2015. All Principal Contractors are ISO14001 accredited to ensure their waste management on site is adhered to along with the control of the ongoing environmental impact of their operations. Where possible, existing materials and equipment are retained or reused.
Madison store manager at The Perfume Shop White Rose, commented: “We’re so excited to be introducing our new experiential counter and to welcome customers in to discover, explore and play with fragrance in a more immersive way. From the latest launches to timeless favourites, our team will be on hand with expert guidance, thoughtful touches and plenty of inspiration to help everyone find their perfect scent.”
One of the UK’s largest specialty fragrance retailers and home to nearly 130 brands, from designer perfume houses to celebrity fragrances, The Perfume Shop has been a staple of the high street for over 30 years, serving those with a nose for great value.
The new experiential counter is located at The Perfume Shop, c/o Superdrug, Unit 45 White Rose Shopping Centre, Dewsbury Road, Leeds LS11 8LU.
