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Amazon’s You buy. We donate. campaign is returning to help tackle hygiene poverty in the UK.

by Fiona Briggs
October 27, 2025
in Retailer News
Reading Time: 2 mins read

Amazon's You buy. We donate. campaignAmazon’s You buy. We donate. campaign is returning to help tackle hygiene poverty in the UK.

From now until 12th November, for every two eligible products purchased by customers on Amazon.co.uk, Amazon and its supplier partners will donate a third item to The Multibank, with no extra costs involved.

How can I take part in ‘You Buy. We Donate.’?

While shopping, look out for the ‘Buy 2, Donate 1.’ link on the product page. This link will take you to the initiative’s landing page, where you can find more details and a list of eligible products.

What is a Multibank?

A Multibank is a clothes, bedding, baby, and hygiene bank all rolled into one. The idea is simple: companies have surplus goods people need, while local charities and care professionals know the people who need them.

Amazon’s Multibank network connects the two to reduce the effects of poverty while contributing to a more circular economy.

Six Multibanks now operate across the UK, having provided more than 12 million essential items to over 800,000 families nationwide to date.

What’s included?

Brands participating in You Buy. We Donate. include Colgate, Sanex, Palmolive, Listerine, Neutrogena, Johnson & Johnson, Johnson Baby, Aveeno and Aveeno Baby, Mama Bear, OGX and by Amazon.

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Tags: Amazon's You buy. We donate. campaign

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