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Home Retail News Retailer News

‘Baabour’ and Shaun the Sheep are back with a light-hearted new Christmas film

by Fiona Briggs
November 7, 2024
in Retailer News
Reading Time: 1 min read

Having successfully patched up The Farmer’s waxed jacket last year, Shaun the Sheep and his flock are back for more adventures with Barbour, as part of their 2024 Christmas campaign.

This time, leading heritage and lifestyle brand, Barbour, focuses on its unique and much-loved accessories, with a message of giving the gift of warmth this Winter. Alongside this year’s advert, Barbour has created 30 limited edition Re-loved Shaun the Sheep inspired wax jackets, with all proceeds going to Oxfam.

Created by the talented team at Aardman, using their trademark stop-motion animation, this year’s seasonal film has been carefully crafted in their Bristol studio, bringing Barbour to life on Mossy Bottom Farm, once again.

Shaun The Sheep

Funny and heart-warming in equal measure, the film sees Bitzer – The Farmer’s devoted dog and Shaun’s best friend – attempting to conduct a very cold choir of Shaun and his flock through some Christmas carols. As their ‘baas’ begin to freeze, Bitzer has an idea – rushing off on his bike and returning with gifts from Barbour. All wrapped up in their Barbour hats and scarves, the flock (and the farm around them) feel the magical warmth of the British brand’s quality accessories, as they merrily sing their way to the end of their carol.

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