Products

Capri-Sun is turning up the summer energy with the launch of Festival Feeling, a new promotional campaign designed to drive sales of its 330ml pouches across grocery and wholesale during the key festival season. Live...

PROPER, the UK’s fastest-growing major snack brand, has launched a campaign - spanning OOH, digital, experiential, social, retail and editorial - taking a playful swipe at the world of supplements to...

Baby and children’s food brand Lune & Wild is launching 10 products on Ocado.com today, the world’s largest dedicated online supermarket, as it continues to transform what children eat from their very...

Pilgrims Choice, the UK’s No.2 cheddar brand1, is set to tap into the rapidly growing adult snacking category with the launch of its new Dip & Dunk snack pots. The...

Fridge Raiders today unveils “Chicken for the Road?”, a distinctive new campaign platform for Pilgrim’s iconic snacking brand, marking the first major campaign since Joint’s appointment in July 2025. The...

Dr. Will's is celebrating its first bricks-and-mortar store listing for its Classic Mayo, with the product launching into Sainsbury's stores nationwide from 3rd May. Classic Mayo will join the brand's...

Demand for the adidas running shoe collection worn in the sub two-hour world record marathon run this weekend has seen online search demand surge 335%. In data collected by JD, queries for the adidas Adizero saw triple-digit growth on...

Launching in May, the pioneering health brand’s unmissable masterbrand initiative is a category driving campaign designed to prime shoppers, drive incremental purchase, and build long-term brand loyalty by educating consumers...

Double Dutch has unveiled a newly expanded range of premium mixers in 150ml cans, alongside a striking new packaging design that reflects the brand’s elevated positioning and flavour-first approach. The...

Damm is launching Daura 0.0% in the UK, a premium, gluten-free beer without alcohol following demand; with an initial, exclusive launch landing in Tesco stores from 27 April, before being rolled out further nationwide....

The UK’s number 1 salad brand, Florette, is targeting incremental category growth with a vibrant brand redesign across the full Florette range, incorporating NPD. NEW Asian-inspired salad will mark the...

Picture shows a general view of Kingsland Wines in Irlam near Manchester, Feb. 1, 2022.(Photo/Jon Super 07974 356-333) Employee owned, Manchester based drinks specialist Kingsland Drinks Group has secured a...

Fuller’s Brewery today unveils a partnership with one of the UK’s most recognisable rugby talents and TV personalities – Joe Marler - in celebration of the launch of new Fuller’s Pride...

Sierra Tequila, the UK’s best-selling tequila brand, is delighted to announce the launch of a new on-pack promotion with retail partner Tesco. Featured on over 60,000 bottles of 50cl Sierra...

Dr Oetker has issued a tongue-in-cheek ‘a-pollo-gy’ as it reintroduces its Ristorante Pollo pizza, following strong consumer demand after the SKU was delisted. The relaunch follows sustained shopper calls for...

As runners took over London last weekend, Speedo is offering a different perspective on going the distance. The world’s number one swim brand has launched a cheeky billboard at London...

Fast-growing functional bakery brand HeyLO! is continuing its retail expansion with a new chilled listing in Whole Foods Market stores from April (27th). The move marks another significant milestone for...

Veg-led food brand, Gosh! has brought out a range of indulgent yet healthy plant-based croquettes to cater to the growing demand for at-home premium sharing occasions. As the cost of...

Finding something quick to eat that actually tastes good, and is good for you, is harder than it should be. Now, fiid, the Irish plant-based brand is making that fix even...

Laphroaig, one of the world’s most distinctive single malts, and cult actor Willem Dafoe have unveiled a new limited-edition whisky to the global stage – ‘Willem by Willem’. In true Laphroaig...