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Typhoo and Slim Fast owners, Supreme PLC, a Manchester-based consumer goods powerhouse, has signed a landmark UK licensing agreement with Carabao, one of the world’s leading energy drink providers. The...
Read moreDetailsRitter Sport UK has announced a major new sponsorship of the Betfred Super League, as part of its mission to enable millions of new consumers to discover quality chocolate is for...
Read moreDetailsKerrygold, the UK’s fastest-growing major butter brand and number two branded block butter, is set to build on its momentum by entering a new dairy category in the UK with...
Read moreDetailsCreated with Lens Buddy Award-winning artisan flour producer Matthews Cotswold Flour has announced former Great British Bake Off contestant Rowan Claughton as its newest brand ambassador. Rowan, who appeared in...
Read moreDetailsAs England’s Lionesses faced Iceland, live on ITV1 on Saturday 18 April, Lovehoney achieved a first with a high-profile pitch-side advertisement, marking the first time a sexual wellness retailer has appeared during a major televised England international fixture. The ad appeared during the Lionesses’ World...
Read moreDetailsBEAR, the UK’s number one brand in Kids’ Fruit Snacking, is expanding its range with new larger pack formats, designed to give families more of what they love, in one...
Read moreDetailsDisaronno, the world’s number one Italian liqueur, has unveiled its new global campaign, Dolce Side of Life, alongside its long-term brand platform Everyday Dolce, as it looks to accelerate momentum in the...
Read moreDetailsDisruptor wine brand, Jam Shed, is launching a new premium tier that delivers bolder expressions and innovative flavours. Dark Jam Rich Red Blend marks the first release under this new...
Read moreDetailsCo-op is set to wow shoppers with a dill-icious first to market launch joining its iconic crisps range – Dill Pickle Ridge Cut Crisps (£1.70, 150g) – inspired by one of TikTok’s hottest food trends. Available now as part of the convenience retailer’s 2026 summer range, the launch caters to the nation’s love for...
Read moreDetailsDr. Will’s is set to launch its Olive Oil Mayo into 600+ Tesco stores nationwide from 20th April. The launch sees Olive Oil Mayo become the brand’s latest listing at...
Read moreDetailsSheppy’s Cider is launching its hero 200 Cider in a 440ml can format for the first time as it prepares to offer consumers with a more flexible format to enjoy...
Read moreDetailsinnocent drinks is expanding its coconut water range with a new 500ml format, created to meet growing demand for convenient, on-the-go hydration. As innocent coconut water is the fastest growing coconut water...
Read moreDetailsCampari Group is bringing its flagship aperitif brand: Aperol into the ready-to-drink category for the first time, with the launch of Aperol Spritz TO GO - a canned format set...
Read moreDetailsBuilding on the success of the market-leading Lurpak® Garlic Butter, Lurpak® today announces the launch of Lurpak® Chilli & Garlic, a bold new addition to its flavoured butter range. Rolling...
Read moreDetailsWilkinson Sword has launched the new men’s Quattro razor, with Anthony Joshua fronting the latest Quattro campaign as the new Blade Master. The campaign marks the next chapter of Wilkinson...
Read moreDetailsBritain’s biggest bakery brand, Warburtons, has announced it is investing over £100m in its 150th birthday year to set the business up for long term growth. The investments will be made...
Read moreDetailsIndependent brewer SEVEN BRO7HERS BREWING CO has landed a new national listing in ASDA for its latest launch, Krush, as it continues to scale its presence in the supermarkets. Rolling...
Read moreDetailsAfter years of consumer conversation, Chupa Chups is rolling out a new Easier-to-Open wrapper across its core range, as it looks to improve the shopper experience and drive renewed growth...
Read moreDetailsA.H. Worth, the leading producer of cavolo nero and kale in the UK, has reported strong growth in its cavolo nero sales, with value up 12% and volumes rising 17%...
Read moreDetailsLeading natural dip brand Holy Moly is expanding its Sainsbury’s range with three new launches, designed to help avocado lovers enjoy all-natural goodness on the go: Kids Simply Avocado Pots, Breakfast Avocado...
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