Having opened its doors in 2022, Ellers Farm Distillery announces its latest retail win, just in time for its two year anniversary: Dutch Barn Vodka will be hitting Morrisons shelves across the UK from 2nd June.
The award-winning spirit from Ellers Farm Distillery will now be available in over 400 Morrisons stores across the country. This follows its success in Yorkshire-based stores after Dutch Barn Vodka was selected to be part of Morrisons’ Nation’s Local Foodmaker programme in July 2023. Joining UK-wide distribution deals with Sainsbury’s, Costco, Waitrose, and regional deals with ASDA and Tesco, this new listing means Dutch Barn Vodka is now easier to get your hands on than ever at Morrisons stores across the nation and online.
To celebrate this latest listing achievement and the brand’s two year anniversary, Ellers Farm Distillery is pleased to announce all buyers of Dutch Barn Vodka are entitled to a free tour of its state-of-the-art North Yorkshire-based distillery.
All purchases of Dutch Barn Vodka give consumers the opportunity to explore Dutch Barn Vodka’s on-site apple orchard, witness the brand’s unique distillation process first-hand, and enjoy a bespoke tasting of Ellers Farm Distillery’s product range, led by their distillery team. Consumers can claim two free distillery tour tickets by purchasing any 70cl bottle of Dutch Barn Vodka with the promotional bottleneck collar, either online or in store at any of the product’s stockists, and scanning the QR code inside the neck collar. Tickets can also be claimed by purchasing any 70cl bottle of Dutch Barn Vodka and sending proof of purchase to freetours@dutchbarn.com. Offer ends 31st October 2024.
Based in the heart of North Yorkshire, Ellers Farm Distillery launched the award-winning Dutch Barn Vodka in 2022 to offer drinkers the opportunity to rediscover vodka. A uniquely distilled liquid handcrafted from British apples and tasted every 20 minutes during the unique distillation process, Dutch Barn Vodka’s mission is to showcase the quality and versatility of vodka to modern spirits drinkers. In November 2023, Ellers Farm Distillery welcomed a major investment from Ricky Gervais which saw the A-list comedian become Co-Owner. Gervais has been delighting followers ever since with a series of promotional videos that promote a down-to-earth, unserious tone of voice.
Steve Hickey, sales director at Ellers Farm Distillery, commented: “This is another key step in our journey, increasing our ties with such an important fellow Yorkshire business and appreciating the enthusiasm and dedication the Buying Team have shown us. We are delighted to have Morrisons on board in helping our mission to place our flawless vodka on even more shelves across the country. ”
A Morrisons spokesperson said: “Supporting local brands remains a top priority for Morrisons, so we’re looking forward to giving our customers the opportunity to discover this Yorkshire-grown vodka. We’re delighted that Dutch Barn Vodka will now be available at our stores nationwide, and are excited to see consumers experience this product.”
Dutch Barn Vodka is now available to buy in-store across Morrisons stores across the UK and online at www.groceries.morrisons.com.
