Family-owned Empire Bespoke Foods, a speciality food importer, distributor, and food brand owner, is launching Mike and Ike theatre box candy into 600 Sainsbury’s stores nationwide.
Mike and Ike is the No.1 theatre box candy in the USA. It is consistently in the Top 5 most purchased sweets in the USA.
Mike and Ike were first launched in the 1940s by 3rd generation family-owned candy manufacturer Just Born, located in Bethlehem, Pennsylvania.
Sainsbury’s is launching two flavour variants into its American World Food bay.
Mega Mix Theatre Box (141g) – Oblong fruit-flavoured chewy candies loaded with 10 delicious fruity, chewy flavours including Caribbean punch, grape soda, and mango delight. (RRP: £2.75).
Original Fruits Theatre Box (141g) – A favourite for over 80 years. Original fruits are bursting with cherry, lemon, lime, orange & strawberry. (RRP: £2.75)
Mike & Ike (141g) will be available in the American fixture in 600 Sainsbury’s stores nationwide from 15 October 2023. RRP £2.75. They are gluten-free and kosher.
