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Frankie & Benny’s celebrates launch of new Mean Girls film with a vow – on Wednesdays we wear pink

by Fiona Briggs
January 23, 2024
in Retailer News
Reading Time: 2 mins read

Popular Italian restaurant Frankie & Benny’s is celebrating the launch of iconic new Mean Girls film in style – so long as it’s PINK!

The Iconic teen movie is back with a 2024 reboot of the classic film about a young girl’s struggle to find acceptance at a new high school.

The comedy, which originally starred Lindsay Lohan, became a cult hit after its release in 2004 and the highly anticipated new film is set to be the first smash film of 2024.

Any true devotee of the film knows, on Wednesdays, we wear pink. (For those who don’t know, this is just one of the many sartorial laws that govern the clique of girls known as the ‘Plastics’).

And to celebrate in true style Frankie & Benny’s will offer FREE loaded fries and all day 2-4-1 cocktails (or Mocktails) to anyone who dines at the Italian American restaurants wearing…PINK!

The majority of Frankie & Benny’s restaurants are near major cinema venues and are seen as the natural choice dining in before or after a movie. The perfect place to celebrate the new Mean Girls movie!

The special offer is available from January 19th to February 1st and while stocks last. The options for one free portion of loaded fries include, BBQ Brisket Fries, Buffalo Chicken Fries and Hot Lava Fries (VG), with the purchase of a main meal. All additional toppings or upgrades will be charged separately, and dishes included in this offer may vary across different restaurants.

A Frankie & Benny’s spokesperson said: “ The hugely anticipated release of Mean Girls has drummed up excitement all across the UK and we’re thrilled to be a part of an iconic moment in ‘girl world’ history. We’ve all grown up with the classic Mean Girls quotes and Frankie & Benny’s love a nostalgic moment, so we just had to celebrate this with our guests!”

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