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Hospitality Digital Services partners with DNA Payments to bring best-in-class payments tech to UK hospitality businesses

by Fiona Briggs
November 5, 2024
in Retail Technology
Reading Time: 2 mins read

The partnership will bring greater payments functionality to a range of hospitality businesses, such as hotels, restaurants, bars, pubs, cafes, stadia, and more. Merchants can now use an app-less, single-integrated payment solution with popular payment methods and modern mobile terminals under one roof.

By integrating HDS Cloud Apps ePOS system with DNA Payments’ underlying payments infrastructure, merchants can access a reliable, flexible, frictionless payment solution. The system is designed to make it easy for merchants to manage every payment touchpoint via mobile point-of-sale devices at the table, fixed on the countertop for order and kitchen management, staffless self-service kiosks, or payments on the go. The cloud-based ePOS operates 24/7, constantly connected to the cloud, with no constraints during peak hours.

“Point-of-Sale is where we’re seeing some of the biggest innovation in hospitality as brands look for better ways to serve their customers. At DNA Payments, we’re proud to be powering new products and services for the UK’s leading hospitality brands. Partnering with HDS, leaders in the ePOS space, we’re delivering comprehensive solutions for every hospitality use case,” added Nurlan Zhagiparov, director and co-founder of DNA Payments.

“HDS was formed 5 years ago and during this time, developed a suite of cloud-based modules that made our software the only all-in-one SaaS platform on the market. Designed to fix the digital pain points within the hospitality and retail tech spaces. All functionality has been derived from our customers. Our superpower is listening and developing,” said Gareth Winterton, CEO of hospitality digital services.

“Working with DNA Payments, we have an aligned vision on innovation. Point of sale is a strength in both of our companies. That’s what makes this a strong partnership,” he added.

Installations of the new service have already begun, with dozens of terminals already in place across the UK. Early adopters include football training grounds and community training facilities, offering hospitality services and now accepting payments at the table via a QR Code.

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