Amazfit, a leading global smart wearables brand owned by Zepp Health (NYSE: ZEPP), has announced the signing of Italian tennis sensation and World No. 4 Jasmine Paolini as its newest global athlete partner. Under this multi-year agreement, Paolini will represent Amazfit by wearing the Amazfit logo and smartwatch on court and by utilising the brand’s fitness wearables, including the Helio Ring, to track sleep and athletic recovery.
Paolini is currently Italy’s No. 1 and the highest-ranked Italian singles player in WTA history. She reached both singles and doubles finals at the 2024 French Open, was a singles finalist at 2024 Wimbledon, and is the reigning Olympic gold medallist in doubles. Overall, Paolini holds two WTA singles and six doubles titles to her name.
Jasmine Paolini describes: “I’ve seen firsthand how tracking my performance and analyzing data during training is essential to competing at the highest level,” said Paolini. “As a tennis player, I’m constantly traveling, adjusting to new time zones, and pushing my body through intense matches and training sessions. With Amazfit’s smart wearables, I can monitor my recovery, sleep quality, and overall fitness in real time, ensuring I adapt quickly and stay at my best, no matter where I am. I’m thrilled to join the Amazfit family and take my game to the next level.”
With Amazfit’s advanced tracking technology, Paolini will gain deep insights into her training, health, and recovery, both on and off the court. By leveraging Amazfit’s smart wearables, she will be able to monitor key performance metrics, including heart health, sleep quality, and exertion load, enabling her to optimise her preparation, recovery, and overall well-being.
Paolini’s signing further strengthens Amazfit’s growing roster of elite athletes, which includes Italian and European champion distance runner Yeman Crippa, HYROX World Champions Meg Jacoby and Hunter McIntyre, Olympic triathlete Morgan Pearson, and Spanish Padel star Bea González. Also among the brand’s ambassadors is Olympic gold medallist sprinter Gabby Thomas, a five-time Olympic medallist (including gold medals in the 200m, 4x100m, and 4x400m in Paris 2024), who was the most decorated U.S. track and field athlete at the Paris Games.
