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Home Retail News Retailer News

The Perfume Shop unveilis newly refitted store at Derbion Centre in Derby today

by Fiona Briggs
August 7, 2026
in Retailer News
Reading Time: 2 mins read

The Perfume Shop has had a scent-sational refresh as it opens the doors to another new and improved experiential store in Derby at The Perfume Shop, Level 2, Derbion Centre, The, Unit 229 South Mall, Derby DE1 2PQ.

In just a few days, the iconic retailer, who this year celebrates its 34th Birthday, will be continuing to offer the hottest perfume launches, celebrity fragrances and classic designer scents, alongside its passionate in-store team, offering expert advice.

The stylish new store is set to feature a brand-new layout and upgraded services including a digital screen, a personalised ribbon machine, as well as offering The Perfume Shop’s signature expert fragrance consultations, complimentary gift wrapping and a recycling service where customers can drop off used perfume bottles to receive 15% off their next purchase. Not only this, but from Friday 7th August. The Perfume Shop will also offer a free bottle of fragrance to the first 15 customers with any purchase over £70.

The Perfume Shop’s continuous expansions on new stores and experiential counters across the UK and re-fitting existing stores to ensure sustainability is always at the forefront. With this, stores continue to benefit from factors such as energy efficient LED lighting throughout, which contributes to The Perfume Shop’s commitment in reducing their energy consumption by 30% by 2030 vs 2015. All Principal Contractors are ISO14001 accredited to ensure their waste management on site is adhered to along with the control of the ongoing environmental impact of their operations. Where possible, existing materials and equipment are retained or reused.

Tracey, store manager at The Perfume Shop Derby, commented: “We’re incredibly excited to welcome customers to our newly refreshed Derby store and invite them to enjoy an even more immersive perfume shopping experience. Whether discovering the latest launches, rediscovering timeless favourites or searching for the perfect gift, customers can enjoy a space designed to make exploring perfume more inspiring than ever, with our expert team on hand to offer personalised advice and recommendations.”

One of the UK’s largest specialty fragrance retailers and home to nearly 130 brands, from designer perfume houses to celebrity fragrances, The Perfume Shop has been a staple of the high street for over 30 years, serving those with a nose for great value.

The new store is located at The Perfume Shop, Level 2, Derbion Centre, The, Unit 229 South Mall, Derby DE1 2PQ.

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Similar Retail News Articles:

  1. Metrocentre welcomes The Perfume Shop’s newly refitted experiential store
  2. The Perfume Shop unveils three newly refitted experiential stores
  3. The Perfume Shop opens new store in Westgate Shopping Centre, Oxford
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